SEO Specialist

Pennock is adding a Search Engine Optimization Specialist to the team! This person will be responsible for implementing, optimizing, and analyzing on and off-page SEO across five clients. Each day at Pennock is different from the previous one and we’re looking for a candidate who is excited by a fast-paced environment, wants to learn new things, and is fired up about working in SEO for DTC and CPG brands. If any of this sounds like you, we look forward to seeing your application soon! About You You have a strong grasp on all aspects of SEO and can manage components of strategy through to execution and insights reporting for our clients. Responsibilities Develop optimization strategies that increase search engine results rankings for our clientsResearch SEO keywords to use throughout websites and marketing materialsSet measurable goals that demonstrate improvement in our SEO effortsLead competitive and gap analysis of other companiesMonitor daily performance metrics to understand SEO performanceCollaborate with paid media team members and clients to execute programsWrite compelling and high-quality website content, including meta tags and in-line copyDevelop and execute internal linking and backlink strategies for maximum optimization and search engine rankingsEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Qualifications Bachelors degree 3+ years of SEO experience Knowledge of keyword research and data mining toolsPrevious agency experienceComfortable analyzing high volumes of data on a daily basisAnalytical and data story-telling experience Benefits Health, dental, vision401(k) matchUnlimited PTOReferral + retention bonus Pennock is an equal opportunity employer. It prohibits discrimination based on age, disability, national origin, race, religion, sex, sexual orientation, and any other legally protected class in accordance with applicable federal, state, and local laws. Pennock is committed to creating and maintaining an inclusive and accessible workplace. If you are contacted for an interview and require accommodation during the interviewing process, please let us know. To Apply Send your resume to hi@pennock.co