SEO & Digital Marketing Expert
Key Responsibilities
- Create detailed prompts and gold-standard SEO/digital marketing outputs (content briefs, strategy notes, optimizations, analyses).
- Evaluate and rank AI responses to improve intent match, correctness, clarity, and practical applicability.
- Test AI outputs for inaccuracies, brand-risk claims, policy/compliance pitfalls, and bias; validate reliability across use cases.
Requirements
- Bachelor’s degree (or higher) in Marketing, Communications, Business, Journalism, or a related field (or equivalent professional experience).
- 5+ years of professional experience in SEO and/or digital marketing (in-house, agency, or consultancy).
- Strong command of SEO fundamentals: keyword research, intent mapping, information architecture, internal linking, content briefs, SERP analysis.
- Working knowledge of technical SEO and site health: crawl/indexation, canonicalization, redirects, sitemaps, Core Web Vitals basics, schema.
- Strong analytics and measurement instincts: GA4, Search Console, dashboards, experiment design, attribution caveats.
- Ability to evaluate writing and strategy for clarity, structure, persuasion, and brand voice, including landing pages and SEO blog content.
- Exceptional attention to detail when spotting weak logic, overclaims, hallucinated facts, or risky marketing claims; minimum C1 English proficiency.
- Reliable, self-directed, and able to deliver consistent quality in an hourly, remote contractor workflow across time zones.
- Previous experience with AI data training/annotation, editorial QA, content ops, or performance marketing review is strongly preferred.
Qualifications
Your profile should include a Bachelor’s degree (or higher) in Marketing, Communications, Business, Journalism, or a related field (or equivalent professional experience), along with 5+ years of professional experience in SEO and/or digital marketing (in-house, agency, or consultancy). Strong command of SEO fundamentals such as keyword research, intent mapping, information architecture, internal linking, content briefs, and SERP analysis is essential. Working knowledge of technical SEO and site health, including crawl/indexation, canonicalization, redirects, sitemaps, Core Web Vitals basics, and schema, is required. Strong analytics and measurement instincts, including familiarity with GA4, Search Console, dashboards, experiment design, and attribution caveats, are necessary. Exceptional attention to detail when evaluating writing and strategy for clarity, structure, persuasion, and brand voice, including landing pages and SEO blog content, is crucial. Minimum C1 English proficiency is expected. Reliable, self-directed, and capable of delivering consistent quality in an hourly, remote contractor workflow across time zones is important. Previous experience with AI data training/annotation, editorial QA, content ops, or performance marketing review is highly valued.