Senior UX Researcher, Search Ads
About the job
At Google, we "Focus on the user and all else will follow." As a User Experience Researcher (UXR), you make this possible. You will join our multi-disciplinary UX team, collaborating with Engineering and Product Management, to gather insights and create industry-leading products. You’ll play a critical role in helping your team understand user needs and will drive impact at all stages of product development, ensuring products are useful, usable, and helpful. You will explore user behaviors and motivations by conducting primary research, including: field studies, interviews, diary studies, ethnography, surveys, usability testing, and logs analysis. You will also grow within a supportive UXR community offering mentorship, regular meetups, and exclusive internal tools.
Responsibilities
- Conduct and lead research to identify user needs and business opportunities that guide product/service strategy, improvements and business goals.
- Drive user-centric thinking to influence partners and collaboratively solve constraints in strategy, product or technology.
- Build consensus and influence the team to gain support for research-based, user-centric solutions, and communicate research insights and recommendations to partners.
- Identify, create and use key insights and metrics to evaluate product, service and ecosystem impact.
- Contribute to developing project priorities in alignment with larger project goals, and coordinate allocation of resources within the project. Identify a research program by planning, designing and engaging in strategic and tactical research that informs the product/service/business.