Senior Strategist, Integrated Strategy

About the role

The ideal candidate thrives on variety and can toggle between fast cultural work and deeper strategic thinking—while championing meaningful brand impact.

Responsibilities

• Lead qualitative research, from quick cultural inputs to deeper exploratory studies.
• Develop clear, inspiring creative briefs and guide others in doing the same.
• Build digital architectures, brand frameworks, and consumer journeys across categories.
• Synthesize signals across data, culture, and category to give creative and client teams a clear point of view — not just information, but interpretation.
• Surface new growth opportunities and strategic value for creative and brand teams.
• Guide multi-disciplinary teams in measurement and learning work.
• Provide thought leadership on culture, human behavior, and category dynamics.
• Build strong knowledge of each client's industry and competitive landscape.
• Thoughtfully apply AI to sharpen strategy, speed insights, and improve output quality—while preserving a strong strategic POV and human judgment.
• Help shape awards submissions by crafting compelling case studies, defining the strategic idea and impact, and collaborating across teams to tell the story effectively.

Qualifications

• 4+ years experience developing digital-led and integrated brand strategies.
• Proven track record of strong, consistent strategic ideas.
• Deep understanding of how brands earn attention and trust online.
• A high standard for clarity, craft, and detail.
• Strong storytelling and presentation skills — equally comfortable with creative teams and more conservative stakeholders.
• A confident ability to simplify complex challenges for varied audiences.
• An insatiable curiosity, culturally informed, and insight-driven—seeks out what they don't know as much as they build on what they do.
• Experience with social listening, trend analysis, SEO, UX, and related tools.
• Seen as a trusted partner to mid-senior clients and a supportive mentor to juniors.

Benefits

• Medical, vision, and dental insurance.
• Life insurance.
• Short-term and long-term disability insurance.
• 401(k).
• Flexible paid time off.
• At least 15 paid holidays per year.
• Paid sick and safe leave.
• Paid parental leave.

Pay

The annual salary range for this position is $82,500 - $110,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Schedule

Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles).