Senior Strategist, Business Solutions

What You’ll Do

• 40% - Strategic Planning:
  • Proactively identify and aid in the development of sound, strategic media plans with guidance/input from Supervisor, all based on client direction and an understanding of media principles
  • Responsible for analysis of consumer research (i.e. YouGov, Nielsen, eMarketer) to identify target consumption insights and support for plan development
  • Collaborate on the development of POVs for new media opportunities on an ongoing basis
  • Partner with junior and senior team members to generate presentation decks, put together final draft of presentation and participate in presenting to clients
  • Continue to strengthen understanding of media strategy and applications, proactive in taking part in internal training and development opportunities
• 30% - Account Management:
  • Ensure flawless execution and attention to detail is maintained across all deliverables, requires a keen eye to detail while maintaining swift output across team
  • Create, format, and update flowcharts, plan sheets, planning cost worksheets, and various client trackers; ensuring output is accurate and provided at a brisk pace to handle the high volume of client deliverables
  • Prepare and distribute traffic instructions, partner with Traffic team to track deadlines and deliverables, responding to any inquiries appropriately
  • Own and ensure accuracy of billing, budgets; work closely with budget analyst, when applicable
  • Organize team documents and maintain timelines to ensure all client deadlines are met
  • Contribute to frameworks and templates for presentation decks, team projects, and monthly recap of team project highlights
  • Build and strengthen relationships with core clients, jumping in to respond to client communication as warranted and supervised as well as industry partners by serving as a Horizon Media contact
• 20% - Internal Relationship Management:
  • Manage day-to-day team projects serving as a key liaison to help manage timelines and deliverables for internal and cross functional teams
  • Lead communication with other teams i.e. Investment, Traffic, Operations, for all day-to-day media plan deliverables and buy maintenance
  • Collaborate with other team members to identify problems and recommend solutions
• 10% - Mentorship & Guidance:
  • Form close relationships with the other Strategist(s), working across pods to support each other and the greater team as needed
  • Collaborate and help Strategist and/or Assistant colleagues in skill development to promote strong baseline support for the greater team
  • Contribute to future performance reviews of junior team members identifying strengths and areas for growth
  • Participate in the interview process for future Assistant/Strategist roles

Who You Are

• An individual that speaks their mind and offers up opinions proactively in a positive way in the spirit of greater team’s success
• A strong communicator; able to confidently present and sell through ideas both internally and to clients
• A collaborative, team-oriented worker with strong time management and organization skills
• A critical thinker and problem solver with the ability to develop creative solutions
• Detail oriented with commitment to follow through
• Nimble and flexible with ability to oversee multiple deliverables and client requests
• A supporter of and advocate for diversity, equity and inclusion

Preferred Skills & Experience

• 2+ years previous media planning experience
• Familiarity with marketing principles, media math/terminology and basic analytical tools (MRI, R/Fs, etc.)
• Prior experience working on a dynamic fast paced entertainment brand
• Client relationship management experience
• Experience developing and presenting plan presentations
• Skilled in Excel and PowerPoint with the ability to discuss how those functions can or should be applied relative to the media planning process