Senior Staff Product Designer, Digital Assets
Nubank · Palo Alto, CA · 2 days ago
HybridArt & CreativeInternship
The Role
We are looking for a Senior Staff Product Designer (IC8/IC9) to join the Digital Assets team in Palo Alto. You will be the lead design voice for a genuinely new category: making digital assets — Bitcoin, Ethereum, Solana, and stablecoins — as simple, accessible, and trusted as a debit card swipe. This role sits at the intersection of consumer product design, financial innovation, and zero-to-one invention. Much of what you will design has never existed in consumer form before. You will not be asked to study what the incumbents did; the explicit instruction is to carve a new path.
What You Will Design
- The buy, hold, and sell experience for Bitcoin, Ethereum, Solana, and USDC — designed to feel as intuitive as buying a song, not as complicated as opening a brokerage account.
- The invisible infrastructure layer that powers core functionality across the entire company, including the US build.
- Both the customer experience and the platform that other teams will draw on for future launches.
What We Are Looking For
- Consumer instincts over crypto fluency. Deep domain experience in crypto is not the point here — and can even work against you. If your instinct is to explain custody models or gas fees to a customer, this is not the seat.
- Mobile expertise is a must-have. There is no desktop app in Brazil; effectively no web. Strong recent mobile work is non-negotiable, and a primarily B2B or enterprise background is a hard fit.
- Zero-to-one experience. You have designed products that did not exist before, where there were no references to copy, and you thrived in the ambiguity.
- A product marketing mindset. You care about the words, the positioning, and how it feels — not just the design elements.
- Our touchstone is "a thousand songs in your pocket," decided before the product was designed.
- Products that resonate with us: Cash App, Apple, the Tesla app, Duolingo, Wise, Revolut.
- Fintech experience is a plus, never a requirement. We will teach you the compliance, legal, and regulatory ropes.
How We Work
- Dream first. The hiring manager's framing is: "Dream the magical experience first. We'll tell you afterwards what's not allowed."
- No desktop-first. Everything is mobile-first, consumer-first.
- No copy-and-paste. No copying from Coinbase or Robinhood.
- We are deliberately different.
- The US is part of the trajectory. You will be shaping work that serves the next phase of global growth.