Senior Specialist, Programmatic

About the role

Known’s Media Science team uses advanced analytics, machine learning, statistics, and algorithms to plan and optimize advertising dollars. We partner with our clients to translate their business goals into meaningful metrics, and buy media across all channels to drive those target outcomes. We are looking for someone to join the team and work alongside data analysts, data scientists, media buyers, and software engineers.

Responsibilities

• Collaborate with account leads to ensure the efficient execution of programmatic media strategies supporting client objectives.
• Keep clients informed with regular performance updates and insights, ensuring clear communication and alignment with their expectations
• Aid in the implementation and optimization of programmatic media campaigns across multiple DSPs
• Test and evaluate new programmatic features and functionalities to understand their potential benefits and adopt them where applicable
• Address and troubleshoot technical issues during campaign execution
• Partner closely with other members of the team to enhance internal tools and streamline best practices

Requirements

• A BS/BA degree from an accredited college or university. STEM degrees are preferred.
• 2+ years of professional experience in programmatic trading, advertising, ad tech, or media
• 1+ years of hands-on experience with programmatic platforms, especially TTD (The Trade Desk), DV360, and Amazon DSP
• Experience with Google Ads, specifically YouTube

Qualifications

• Demonstrated technical leadership and critical thinking skills
• Prior experience in CPG vertical is a plus

Skills, Abilities, and Knowledge

• Comprehensive understanding of programmatic advertising
• In-platform experience with TTD, Amazon DSP, DV360
• High proficiency in Excel
• Solid foundation in math and statistics
• Proven ability to operate independently and efficiently
• Exceptional attention to detail
• Effective time management
• Excellent verbal and written communication
• Experience in presenting work and a keen interest in honing this skill
• Proficiency in interpreting data/analytics
• Familiarity with data visualization tools like Looker or Tableau is advantageous
• Understanding of digital ad ops technology is a plus
• Experience with CTV (Connected TV) and OTT (Over-The-Top) is a plus

Competencies

• Detail-oriented with a commitment to ensuring the quality and accuracy of analytics
• Eagerness to tackle challenging problems with a flexible approach
• Strategic, analytical, and proactive thinking about diverse business challenges
• Team player attitude
• Self-driven with a proactive mindset
• Quick learner
• Abundant intellectual curiosity and integrity

Benefits

• Unlimited paid time off
• 401k with company matching and no vesting period
• Annual bonuses
• Generous medical plan
• Paid parental leave