Senior Software Engineer - Digital Marketing
About the role
We're seeking a Senior Software Engineer - Digital Marketing to serve as a key technology partner to Live Oak's Digital Marketing organization. This role sits at the intersection of software engineering, digital marketing, analytics, and customer experience. The ideal candidate will help design, implement, and optimize the technology, data, analytics, and measurement capabilities that power Live Oak's digital marketing ecosystem. This individual will partner closely with marketers, analysts, product teams, and engineers to enhance digital acquisition, customer engagement, marketing performance measurement, and website experiences. Success in this role requires a strong technical foundation combined with an understanding of digital marketing technologies, customer journey analytics, attribution, and data-driven optimization. Location: Candidate is required to be located or relocate to Wilmington, North Carolina. Work sponsorship is not supported now or in the future.
Our Values: Dedication: Possess a deep commitment to Live Oak Bank’s mission and core values, exemplified through a strong work ethic, adaptability and pride in your work. Ownership: Take initiative to deliver positive results by proactively and creatively solving problems, while maintaining a high degree of quality. Respect: Treat everyone with courtesy, politeness, and kindness. Innovation: Embrace fresh ideas and fearlessly contribute new solutions to emerging or existing problems. Teamwork: Foster collaboration, accountability, and trust with others and understand that together, we do more.
Responsibilities
- Serve as the technology partner for the Digital Marketing team, translating marketing objectives into scalable technical solutions.
- Design, develop, and support digital marketing technology platforms, integrations, and data flows that enable customer acquisition, campaign execution, and performance measurement.
- Partner