Senior Salesforce Marketing Cloud Developer

We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications?, Skills?, Benefits?, Pay?, Schedule? Only include sections that have real specific content. From posting: - Description: Hybrid (Downtown Columbus) Description: Diversified Systems is searching for a Senior Salesforce Marketing Cloud Developer... This is about the role. So we can have

About the role

with paragraph(s) summarizing description. - Responsibilities: list bullet points. - Requirements: list bullet points. - Highly Desired Skills: could be a Skills section. - About Diversified Systems: maybe About the company? Not requested but could be About the role? Actually "About Diversified Systems" is company info. Could be included as a paragraph under About the role? The instruction: use headings for section headings (About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can include About the role (description), Responsibilities, Requirements, Skills (Highly Desired Skills). Possibly also Qualifications? The Requirements already includes qualifications like degree, years experience. Could treat Requirements as qualifications. But we have both Requirements and Qualifications headings; we should not duplicate. We can put qualifications under Requirements or separate. Since they ask to prefer few substantive sections over many thin ones. We have description, responsibilities, requirements, highly desired skills. That's four sections. We should not include Benefits, Pay, Schedule as not present. We must not repeat job title as heading. Not include Job ID etc. We must preserve all substantive information; do not invent or summarize away detail. So we need to include all bullet points from responsibilities, requirements, highly desired skills. We need to format as

• for any list. We need to use

  for prose. We need to output only HTML fragment. Let's extract content. Description/Hybrid (Downtown Columbus) Description: "Diversified Systems is searching for a Senior Salesforce Marketing Cloud Developer to join the IT Application Development team. This role requires an individual who can build from the ground up by designing, establishing, and operationalizing new Marketing Cloud Engagement capabilities, frameworks, and workflows with minimal existing structure. The selected consultant will serve as the technical subject matter expert for all Salesforce Marketing Cloud initiatives within the organization." We can put that in a

  . Responsibilities list: - Design, develop, and deploy customer journeys within Salesforce Marketing Cloud utilizing Journey Builder, Automation Studio, and Content Builder. - Lead end-to-end delivery, including requirements review, solution build, testing, deployment, and post-launch monitoring. - Develop personalized content using AMPscript, SSJS, HTML/CSS, and dynamic data extensions. - Set up and configure data models. - Manage Marketing Cloud environments, including configuration, user roles, security, subscriber models, and data governance standards. - Manage preference centers, subscription management, and regulatory compliance requirements including CAN-SPAM and GDPR. - Configure surveys through Salesforce Marketing Cloud, including survey journeys, integration with survey tools, response capture, and trigger-based follow-up actions. - Partner with business stakeholders to translate marketing requirements into scalable technical solutions using Marketing Cloud. - Create and maintain technical documentation for journeys, data integrations, and automation processes. - Mentor junior Salesforce developers and promote best practices in journey development and data connectivity. - Stay current with Salesforce Marketing Cloud releases, features, and best practices to continuously improve solutions. Requirements list: - Bachelor's degree in Computer Science, Information Technology, or a related field required. - 5 years of hands-on Salesforce Marketing Cloud development experience required. - Proven ability to create and optimize customer journeys using Marketing Cloud, including Journey Builder, Automation Studio, Email Studio, and Mobile Studio required. - Strong proficiency in SQL, AMPscript, SSJS, HTML, and CSS required. - Proven experience working in production environments with high-volume campaigns required. - Deep knowledge of REST and SOAP APIs required. - Experience with integrations involving Marketing Cloud, including Marketing Cloud Connect and Data Cloud required. - Solid understanding of data-driven marketing, personalization, and segmentation strategies required. - Excellent communication and collaboration skills required. Highly Desired Skills list: - Solid understanding of Marketing Cloud data models, including Data Extensions, Send Logs, Data Views, and Contact Builder highly desired. - Experience with Salesforce Data Cloud (Data 360) for unified profiles, identity resolution, segmentation, and real-time activation highly desired. - Active Salesforce certifications such as Marketing Cloud Developer, Marketing Cloud Consultant, or Data Cloud Consultant highly desired. - Experience with Salesforce CRM or other marketing technology ecosystem tools highly desired. - Working knowledge of multi-cloud architecture and enterprise integrations highly desired. We could also include About Diversified Systems paragraph maybe as part of About the role? But we already have description. Could add another paragraph about company under About the role? Might be okay but risk duplication. The instruction: "Prefer a few substantive sections over many thin ones." So we could combine description and company info into About the role section (two paragraphs). That would be fine. Thus About the role section: first paragraph description, second paragraph about Diversified Systems. Let's extract company info: "About Diversified Systems Founded in 1990, Diversified Systems is an award-winning Technology Services corporation providing all levels of IT project consulting services nationwide. DSI is headquartered in Columbus, Ohio with regional offices in the American Midwest and East Coast. We offer our consultants a number of flexible and competitive compensation benefit packages. Diversified Systems is committed to the principles of equal employment. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations. Diversity, Equity and Inclusion DSI values authenticity and is committed to making sure our employees and partners are valued and respected. At DSI, we believe building a diverse culture is important because we know when people work together, we can achieve better results as a team. DSI realizes that everyone comes from various backgrounds. We celebrate these differences because our employees are our greatest asset as we strive to best meet the needs of those we serve. As part of our ongoing efforts, DSI is focused on advancing equality, diversity, and inclusion by setting high standards to continually evolve our culture. This includes but is not limited to recruiting, community involvement, client delivery, and career development." We need to remove EEO/equal-opportunity boilerplate? The instruction says remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The company info includes EEO statements. Those are boilerplate? It says "Diversified Systems is committed to the principles of equal employment. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations." That's EEO boilerplate; we should remove it. Also the Diversity, Equity and Inclusion paragraph might be considered EEO? It's about DEI; might be considered boilerplate but could be substantive? The instruction says remove EEO/equal-opportunity boilerplate. The DEI paragraph might be considered part of that. Safer to remove the EEO lines and maybe keep the DEI? But DEI is also about diversity; could be considered boilerplate. However it's more specific about their values. The instruction says remove EEO/equal-opportunity/scam-warning boilerplate. The DEI paragraph is not exactly EEO but about diversity; might be okay to keep. But to be safe, we could keep the DEI paragraph as it's not strictly EEO but about diversity. However the line "Diversified Systems is committed to the principles of equal employment." is definitely EEO; remove. Also "We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations." remove. We should keep the rest: founding, award-winning, headquarters, flexible compensation benefit packages (that's a benefit but not specific; we might not create Benefits section because it's vague). The line "We offer our consultants a number of flexible and competitive compensation benefit packages." is vague; we should not create Benefits section unless specific. So we can keep it as part of About the role paragraph? It's somewhat vague but we can include as prose; it's not a list. It's okay. We also need to remove duplicated lines. None. Now craft HTML. Structure:

  About the role

  Hybrid (Downtown Columbus) Diversified Systems is searching for a Senior Salesforce Marketing Cloud Developer to join the IT Application Development team. This role requires an individual who can build from the ground up by designing, establishing, and operationalizing new Marketing Cloud Engagement capabilities, frameworks, and workflows with minimal existing structure. The selected consultant will serve as the technical subject matter expert for all Salesforce Marketing Cloud initiatives within the organization.

  About Diversified Systems: Founded in 1990, Diversified Systems is an award-winning Technology Services corporation providing all levels of IT project consulting services nationwide. DSI is headquartered in Columbus, Ohio with regional offices in the American Midwest and East Coast. We offer our consultants a number of flexible and competitive compensation benefit packages. DSI values authenticity and is committed to making sure our employees and partners are valued and respected. At DSI, we believe building a diverse culture is important because we know when people work together, we can achieve better results as a team. DSI realizes that everyone comes from various backgrounds. We celebrate these differences because our employees are our greatest asset as we strive to best meet the needs of those we serve. As part of our ongoing efforts, DSI is focused on advancing equality, diversity, and inclusion by setting high standards to continually evolve our culture. This includes but is not limited to recruiting, community involvement, client delivery, and career development.

  Then Responsibilities:

  Responsibilities

  • Design, develop, and deploy customer journeys within Salesforce Marketing Cloud utilizing Journey Builder, Automation Studio, and Content Builder.
  • Lead end-to-end delivery, including requirements review, solution build, testing, deployment, and post-launch monitoring.
  • Develop personalized content using AMPscript, SSJS, HTML/CSS, and dynamic data extensions.
  • Set up and configure data models.
  • Manage Marketing Cloud environments, including configuration, user roles, security, subscriber models, and data governance standards.
  • Manage preference centers, subscription management, and regulatory compliance requirements including CAN-SPAM and GDPR.
  • Configure surveys through Salesforce Marketing Cloud, including survey journeys, integration with survey tools, response capture, and trigger-based follow-up actions.
  • Partner with business stakeholders to translate marketing requirements into scalable technical solutions using Marketing Cloud.
  • Create and maintain technical documentation for journeys, data integrations, and automation processes.
  • Mentor junior Salesforce developers and promote best practices in journey development and data connectivity.
  • Stay current with Salesforce Marketing Cloud releases, features, and best practices to continuously improve solutions.
  Requirements:

  Requirements

  • Bachelor's degree in Computer Science, Information Technology, or a related field required.
  • 5 years of hands-on Salesforce Marketing Cloud development experience required.
  • Proven ability to create and optimize customer journeys using Marketing Cloud, including Journey Builder, Automation Studio, Email Studio, and Mobile Studio required.
  • Strong proficiency in SQL, AMPscript, SSJS, HTML, and CSS required.
  • Proven experience working in production environments with high-volume campaigns required.
  • Deep knowledge of REST and SOAP APIs required.
  • Experience with integrations involving Marketing Cloud, including Marketing Cloud Connect and Data Cloud required.
  • Solid understanding of data-driven marketing, personalization, and segmentation strategies required.
  • Excellent communication and collaboration skills required.
  Skills (Highly Desired Skills):

  Skills

  • Solid understanding of Marketing Cloud data models, including Data Extensions, Send Logs, Data Views, and Contact Builder highly desired.
  • Experience with Salesforce Data Cloud