Senior Publicist, Communications

About the role

The Senior Publicist is a key member of the Communications team responsible for developing and executing a global, strategic communications plan designed to message the museum’s ongoing exhibitions, programs, collections, publications, and institutional messaging, resulting in positive media placement (print, broadcast, and digital) for all the Academy Museums' initiatives.

Responsibilities

• Develop and execute a long-range global, strategic communications plan for the museum that includes cultural, political, philanthropic, architectural, arts, and entertainment press.
• Support the Director of Communications with outreach on institutional initiatives, exhibitions, and other areas as assigned.
• Leverage and engage third-party public relations agencies and their relationships to influence the best media coverage.
• Build and sustain strong media contacts with national, regional, and local print, broadcast, and digital outlets.
• Coordinate media interest in the museum and ensure regular contact with target media and appropriate response to media requests.
• Write press materials, including press releases, media alerts, fact sheets, and backgrounders.
• Prepare public remarks for museum and Academy spokespeople, both internal and third-party, and institutional messaging for staff.
• Pitch, book, and cover interviews; coordinate and cover site visits; coordinate photographic and video coverage.
• Manage interviews for museum spokespeople, including interview preparation and media training, and fulfill press requests.
• Asset organization for copy, images, and video clips.
• Pursue image clearance approvals through the museum’s legal teams.
• Collate and circulate media clips to the team.
• Other duties as assigned, including support of the Communications team for non-programmatic publicity efforts.

Requirements

• A bachelor's degree is required.
• 5 years of experience in public relations or a related field.
• Experience in museums, cultural institutions, or the entertainment industry.
• Excellent oral and written communication skills.
• Must be social media savvy.
• Strong time management and organizational skills.
• Demonstrated editorial experience.

Qualifications

• Intermediate Proficiency with Microsoft Office Suite.
• Experience with Salesforce, Marketing Cloud, Air Table, Critical Mention, and CisionPoint.

Benefits

• Comprehensive medical, dental, and vision coverage.
• 15 days of PTO, plus company-paid holidays.
• Additional time off including summer hours, winter hours, and a cultural floating holiday.
• Paid sick leave.
• Paid parental leave.
• 401k retirement plan with a company match.
• Clean Air Commuter Program.
• Employee Assistance Program through CompPsych Guidance Resources.
• Wellness benefits through Cigna Healthcare.
• Free access to 16,000+ online courses through LinkedIn Learning.
• Free Academy membership screenings.
• Free tickets and screenings at the Academy Museum.
• Employee discounts through LifeMart and Working Advantage @museum.