Senior Production Manager
AAA Life Insurance Company · Livonia, MI · 2 wk ago
RemoteRemoteMarketingFull-time
Responsibilities
- Identify scope, resources, timelines, and budgets to implement direct mail campaign strategies in alignment with company objectives.
- Oversee the coordination of design, print production, and mailing operations.
- Ensure compliance with postal regulations and negotiate pricing and potential contracts with vendors to ensure appropriate supply-chain alignment.
- Production Scheduling - Monitor campaign progress to ensure key milestone deliverables are met including anticipated mail drops and in-home delivery dates.
- Analyze campaign data (mail track reports and response rates) to evaluate performance and identify opportunities to drive continuous improvement.
- Foster relationships with key stakeholders, including marketing, creative strategy, and external partners.
- Implement best practices in project management and direct mail operations.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications, or related subject area.
- A minimum of 10 years relevant work experience in direct mail production.
- Experience working in the life insurance or financial services industry strongly preferred.
- Project Management Professional (PMP) Certification is a plus.
- Proven track record of managing large-scale direct mail campaigns.
- Strong leadership skills and the ability to manage and motivate teams.
- Expertise in project management methodologies and tools.
- In-depth knowledge of print production processes and postal regulations.
- Exceptional analytical and problem-solving abilities.