Senior Product Marketing Manager, Travel

Are you ready to trade your job for a journey? Become a FlyMate! Passion, excitement & global collaboration are all core to what it means to be a FlyMate. At Flywire, we’re on a mission to deliver the world’s most important and complex payments. We use our Flywire Advantage - the combination of our next-gen payments platform, proprietary payment network and vertical specific software, to help our clients get paid, and help their customers pay with ease - no matter where they are in the world. What more do we need to truly be unstoppable? Perhaps, that is you! Who We Are Flywire is a global payments enablement and software company, founded more than a decade ago to solve high-stakes, high-value payments. We’ve scaled into new regions and industry verticals and expanded our product offerings to deliver meaningful value to our clients around the world. Today we support more than 5,100 clients across the global education, healthcare, travel & B2B industries, with diverse payment methods across 240 countries & territories and more than 140 currencies. With over 1,400+ global FlyMates, representing more than 40 nationalities, and in 15 offices world-wide, we’re looking for FlyMates to join the next stage of our journey as we continue to grow. The Opportunity As Flywire continues to scale its Travel software and payments platform, Product Marketing plays a central role in how we turn product capability into market impact. We serve more than 22,000 travel and hospitality businesses. This role covers both lines of our Travel vertical: Hospitality, including hotels and boutique accommodations, and Experiential, including travel operators and DMCs. With Sertifi by Flywire, we cover the full path from contract to settlement, including digital contracts, deposits, and group event payments. This role sits at the intersection of Product and Go to Market. The focus is straightforward. Make our solutions easy to understand, easy to sell, and clearly differentiated. You will shape how we position our products, how we go to market, and how we enable teams to win. The output shows up in pipeline quality, conversion, and revenue. You will report to the VP, Product Marketing. This is a senior individual contributor role and the product marketing owner for Travel. You will set the plan rather than execute someone else's, bring a point of view to the table, and raise the bar for the wider product marketing team. You will connect product strategy, customer insight, and commercial execution. That means sharpening our story, targeting the right customers, and ensuring consistency across every touchpoint. It also means bringing real feedback from the field back into how we evolve both messaging and product direction. What You'll Do Positioning, ICP, and Messaging Own clear, differentiated positioning and value propositions for our Travel solutionsOwn Ideal Customer Profiles and buyer personas across the Hospitality and Experiential segments, grounded in customer and market insightTranslate complex software and payments capabilities into simple, compelling narratives, including how our software and payment network are stronger togetherOwn competitive positioning for Travel, including where we win, where we don't, and what needs to changeEnsure consistency across Product, Marketing, and Sales Go to Market and Launch Execution Own go to market strategy for launches, releases, and commercial initiatives in Travel, including priorities and trade-offs across both lines of businessPartner with Product to turn roadmap into market ready messaging and materialsDrive coordinated execution across Sales, Marketing, and PartnershipsPartner with Pricing and Commercial teams so packaging and positioning match the value clients getContinuously refine approach based on performance and feedback Enablement and Revenue Impact Build and maintain high quality enablement materials including decks, battlecards, demos, and value narrativesEquip Sales and Relationship Management teams to position and sell effectively across both lines of businessPartner with Sales and RevOps to improve win rates, deal quality, and conversionLead value articulation in competitive and high-value deals, including ROI cases for operations and finance buyers Customer Insight and Market Feedback Act as Flywire's market expert for travel and hospitality, and the person Product comes to for what the market will pay forSynthesize customer feedback, win loss insights, and field input into actionable directionBuild a strong understanding of travel and hospitality buyers, market dynamics, and competition, including gateways, point solutions, and incumbent PMS and CRM workflowsFeed insights back into positioning, targeting, pricing, and product decisions AI Driven Execution Use AI to improve speed and quality across content, messaging, and researchBuild repeatable workflows the rest of the team can adoptHelp shape how the team incorporates AI into day to day execution Qualifications Here's what we're looking for At least 8 years of B2B product marketing experience across SaaS, payments, fintech, or similar environmentsExperience as the senior product marketer for a product line, platform, or vertical, setting direction rather than executing a plan handed to youProven track record owning positioning, go to market launches, and enablement with clear ties to pipeline, conversion, and revenueStrong commercial and product instincts, with a clear understanding of B2B buying cycles and enterprise sales motionsAbility to translate complex products into simple, compelling value propositions that resonate with buyersComfortable partnering with Product, Sales, and senior commercial stakeholders, and influencing without authorityHands on experience using AI in day to day marketing workflows, with a focus on improving speed, quality, and scaleCuriosity and willingness to continuously evolve how work gets done and experiment with new approachesStrong communication skills, both written and verbal, with the ability to influence across teamsHighly organized, able to manage multiple priorities without losing attention to detail Nice to have Bias toward action with a focus on execution and outcomesExperience in travel, hospitality, or hotel technology, or marketing to travel operations and finance buyersExperience in payments, fintech, or vertical SaaS platformsExperience marketing a multi product portfolio, or bringing an acquired product into a wider platform storyExperience directly tying product marketing efforts to pipeline and revenue outcomesExperience mentoring or raising the bar for other product marketers What We Offer Competitive compensation Employee Stock Purchase Plan (ESPP) Competitive time off Work with brilliant people globally Learn more about their journeys by checking out #InsideFlywire on social media Wellbeing Programs (Mental Health, Wellness, Yoga/Pilates/HIIT Classes) with Global FlyMates Be a meaningful part in our success - every FlyMate makes an impact Great Talent & Development Programs (Managers Taking Flight – for new or aspiring managers, OneFlywire Career Mobility) Submit today and get started! We are excited to get to know you! Throughout our process you can expect to meet with different FlyMates including the Hiring Manager, Peers on the team, the VP of the department, and a skills assessment. Your Talent Acquisition Partner will walk you through the steps and be your “go-to” person for any questions. Flywire is an equal opportunity employer and follows a policy of administering all employment decisions and personnel actions without regard to race, color, religion, sex, pregnancy, gender identity, national origin, age, ancestry, physical or mental disability, sexual orientation, genetic disposition or carrier status, veteran status, or any other category protected under applicable national, federal, state or local law. The Base Salary For This Position Is $116,848-$166,926 Our salary ranges are determined by role, position level, and location. The range displayed on this job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and several other factors, including job-related skills, experience, relevant education and training.