Senior Product Marketing Manager (open to candidates in Pleasanton or NYC)

Work, Play and Grow at BlackLine!

Make Your Mark:

• Own the Business Narrative
• Develop differentiated positioning, messaging, and value propositions
• Translate complex financial operations, ERP, and AI-driven innovations into compelling stories
• Drive Go-to-Market Strategy
• Lead end-to-end go-to-market planning and execution
• Enable Revenue Teams to Win
• Build impactful sales enablement content
• Equip sales and partner teams with the messaging, tools, and confidence needed to effectively position BlackLine and win against competitors
• Deliver training and enablement programs that improve field readiness and execution
• Champion the Voice of the Customer
• Engage directly with customers, prospects, partners, and industry influencers
• Shape Market Perception
• Partner with Analyst Relations, Communications, and Executive Leadership
• Contribute to industry thought leadership initiatives
• Define BlackLine's point of view on the future of financial operations, automation, AI, and the Office of the CFO

About the Role

At BlackLine, Product Marketing sits at the intersection of Product, Sales, Marketing, Customer Success, and Strategic Partnerships.

Qualifications

• 7+ years of product marketing experience in enterprise software, SaaS, ERP, finance, accounting, or adjacent technology markets
• Proven ability to develop and execute successful go-to-market strategies that drive measurable business outcomes
• Strong storytelling and communication skills with the ability to simplify complex concepts into compelling customer-centric narratives
• Experience partnering across Product, Sales, Marketing, Customer Success, and executive stakeholders
• Demonstrated success influencing without authority and leading cross-functional initiatives in highly matrixed organizations
• Strong strategic thinking, analytical problem-solving, and business acumen
• Experience conducting market research, competitive analysis, customer interviews, and positioning exercises
• Exceptional executive presence and presentation skills
• Experience supporting ERP ecosystems, financial software, SAP-related initiatives, or strategic technology partnerships is highly desirable

What You'll Bring

• Ownership mentality and bias for action
• Ability to operate independently in ambiguous environments
• Strategic thinker with strong execution discipline
• Curiosity and passion for understanding markets, customers, and technology
• Positive attitude and collaborative mindset
• High degree of accountability and follow-through
• Confidence to challenge conventional thinking while building alignment across stakeholders
• Growth mindset and desire to continuously learn and improve

Pay

Salary Range: USD $190,000.00/Yr. - USD $238,000.00/Yr.