Senior Product Marketing Manager - Observability

This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home. Employees who reside within a 50-mile radius of an HPE office will be expected to work in a hybrid capacity, in accordance with HPE's hybrid work policy.

About the Company

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world.

Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

About HPE OpsRamp

HPE OpsRamp is a leading platform for digital operations management, empowering organizations to monitor, manage, and optimize complex IT environments. IT operations teams can minimize downtime, deliver extraordinary service experiences, and increase the resilience of their hybrid IT environment with HPE OpsRamp.

About the Role

As a Senior Product Marketing Manager for Observability, you have the opportunity to be a strategic leader responsible for driving business success for HPE OpsRamp Software across the product lifecycle. We’re a fast-growing team looking for an accomplished observability product marketer who can collaborate with leaders in product management, sales, and marketing teams across a global, matrixed organization.

You’ll shape messaging that differentiates HPE observability from the crowd, lead go-to-market initiatives with precision, and deliver high-conversion content that consistently drives measurable pipeline growth. You’ll empower sales and partners with clear, actionable positioning while helping customers solve IT challenges to accelerate growth in a fast-growing market.

Specifically, a strong candidate can position solutions for personas including SRE, platform engineering, and IT operations teams, and for use cases such as incident management, root cause analysis, and hybrid cloud observability. You know the market and understand leading observability vendors (e.g., Datadog, Dynatrace, Splunk, Elastic, New Relic, Grafana, App Dynamics, SolarWinds) to articulate differentiated value.

Responsibilities

• Develop clear and compelling product positioning that highlights the value of HPE OpsRamp solution in infrastructure monitoring, cloud-native observability, and AIOps. Maintain messaging frameworks tailored to target personas, industries, and use cases.
• Define and execute go-to-market strategies for existing and new product offerings. Collaborate with cross-functional teams, including product management, engineering, and sales, to align marketing plans with product roadmaps and business objectives, while leading launches.
• Produce high-impact marketing collateral, including solution briefs, whitepapers, case studies, demo videos, and blogs. Partner with demand generation teams to create campaign assets, landing pages, eBooks, webinars, and compelling offers that drive pipeline.
• Build thought leadership about observability trends, hybrid cloud operations, and AIOps through analyst engagement, speaking opportunities, and industry content.
• Conduct market research to identify trends, customer pain points, and competitive insights. Translate research findings into actionable recommendations for product positioning and differentiation.
• Develop sales enablement tools, such as battle cards, product training materials, and objection-handling guides. Partner with sales to ensure they are equipped to effectively communicate product value to customers.
• Work closely with customer success teams to identify and showcase customer success stories. Leverage customer feedback to refine messaging and influence product roadmap decisions.

Requirements

• Bachelor’s degree in Marketing, Business, Computer Science, or a related field. MBA or equivalent experience is a plus.
• Minimum 5+ years of product marketing experience in a complex hybrid cloud or cloud-native environment.
• Experience with Observability solutions is required.
• Demonstrate experience marketing observability platforms across metrics, logs, traces, event correlation, and distributed systems. Experience connecting observability and AI/AIOps narratives, including automation, anomaly detection, and predictive operations, into business value.

Skills

• Proven success marketing to SRE, platform engineering, and IT operations teams by developing go-to-market strategies, crafting differentiated messaging, and leading cross-functional product launches.
• Strong track record of partnering with product, sales, and marketing teams.
• Exceptional written, verbal, and presentation skills to a variety of customer, sales, and partner audiences; able to simplify complex concepts; experience influencing stakeholders at all levels to drive alignment.
• Leverages market, customer, and competitive insights to inform product and marketing strategy.
• Shows experience using generative AI tools to scale content development, refine messaging, and improve efficiency and pipeline impact.

Preferred Skills

• Familiarity with enterprise buyers including CIOs, CTOs, VP Infrastructure, and IT Operations leaders.
• Experience supporting analyst relations and industry influencers.

Impact/Scope

• Influence at the vice president and above level.
• High complexity – Independently drives strategic direction.

Benefits

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial, and emotional wellbeing.

• Health & Wellbeing: Comprehensive benefits suite.
• Personal & Professional Development: Programs catered to helping you reach career goals.
• Unconditional Inclusion: Celebrate individual uniqueness and varied backgrounds.

Pay

The expected salary/wage range for this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level.

• United States of America: Annual Salary USD 111,000 - 211,000 in Colorado
• USD 120,000 - 228,000 in Massachusetts
• USD 120,000 - 243,000 in California
• USD 105,500 - 243,000 in Florida, Illinois, North Carolina, and Texas

Variable incentives may also be offered. The listed salary range reflects base salary.

Information about employee benefits offered in the US can be found at myhperewards.com/main/new-hire-enrollment.html.