Jobs · Sales

Senior Product Marketing Manager

UpGuard · Los Angeles, CA · 1 wk ago
RemoteRemoteSalesFull-time

About the role

Drive product marketing strategies to enhance brand awareness and drive sales in Los Angeles, San Diego, San Francisco, Portland, and Seattle. Collaborate closely with cross-functional teams including product, engineering, sales, and customer success to ensure alignment on marketing initiatives.

Responsibilities

  • Develop and execute comprehensive product marketing plans that align with business goals and market trends
  • Manage marketing campaigns and oversee creative execution across various channels including social media, email, and events
  • Work with product management to define product positioning and messaging
  • Measure campaign performance and provide insights to optimize future efforts
  • Build and maintain relationships with key stakeholders across the organization

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or related field
  • 5+ years of experience in product marketing or a related field
  • Proven track record of successful product launches and campaigns
  • Experience managing cross-functional teams and driving strategic initiatives
  • Strong analytical skills with the ability to interpret data and make informed decisions
  • Excellent communication and presentation skills

Qualifications

  • Fluency in Microsoft Office Suite
  • Experience with CRM systems such as Salesforce or HubSpot
  • Understanding of digital marketing tools and platforms

Skills

  • Strategic thinking and problem-solving abilities
  • Ability to manage multiple projects simultaneously
  • Effective written and verbal communication skills
  • Experience with product lifecycle management

Benefits

  • Competitive salary commensurate with experience
  • Flexible work schedule with remote options
  • Health insurance coverage
  • Employee discounts on company products and services
  • Professional development opportunities

Pay

Commensurate with experience

Schedule

Remote work option available

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