Senior Product Marketing Manager
About the role
Payscale is seeking a strategic, customer-obsessed Senior Product Marketing Manager to own a critical product area and shape how we bring it to market. Reporting to the VP of Product and Customer Marketing, this is an expert-level role for a PMM who has mastered the fundamentals and is ready to operate at a higher altitude.
Responsibilities
- Shape and evangelize the strategic narrative for your product or solution area
- Build frameworks for scalable messaging development
- Leverage AI tools to design scalable, repeatable intelligence workflows
- Lead cross-functional customer segmentation and persona evolution
- Own end-to-end GTM strategy for your product area
- Translate complex capabilities into clear, compelling stories
- Anticipate shifts in the market landscape and proactively recommend messaging, GTM, or product adaptations
Requirements
- 7+ years of product marketing experience, including time in a senior or lead contributor role
- Experience in a B2B SaaS company, ideally with complex products, multiple buyer personas, or platform/suite positioning
- Proven track record of owning and executing full-cycle, multi-stakeholder product launches
- Strong strategic instincts with the ability to connect product capabilities to business outcomes, revenue strategy, and competitive positioning
- Demonstrated ability to build messaging frameworks
- Executive presence and communication skills
- Cross-functional instincts
- Proficiency with tools including Gong, Salesforce, Seismic, and Tableau
- Track record of mentoring others and raising the floor on team performance
Qualifications
- Bachelor's degree required
Skills
- Sharp market intuition
- Sharp storytelling and positioning skills
- Strong analytical and problem-solving skills
- Ability to work independently and manage multiple projects simultaneously
- Excellent communication and presentation skills
- Proficiency with AI tools and platforms
Benefits
- Flexible paid time off
- 14 Paid Company Holidays
- Comprehensive benefits plan including medical, dental, life, vision, disability, and life insurance
- 16 weeks of paid parental leave
- 401(k) retirement program with a fully vested immediate company match
- Annual remote work stipend
- Employee Resource Groups
- Continued learning and development opportunities
Payscale
Payscale is the pioneer of compensation intelligence, helping organizations make smarter pay decisions that drive business performance. For more than 20 years, Payscale has combined trusted market data with AI-powered technology to deliver actionable insights that turn pay from a cost into a catalyst for growth. The Payscale Intelligence Cloud portfolio of solutions — Ascent, JobNav, and Paycycle — empower top companies and businesses like Cintas, Leidos, Chipotle, Ohio State University, and TJX Companies. Create confidence in your compensation. Payscale. To learn more, visit www.payscale.com.