Senior Product Manager, Web Conversion
The New York Times · New York, NY · 1 mo ago
HybridMarketing$144k–$165k/yrFull-time
Mission Overview & Responsibilities
The Growth Mission at The New York Times works to accelerate our digital subscription business to secure The New York Times's position as the most successful journalistic institution in the world.
You will lead the charge in converting nonpaying users into subscribers and retaining our 15 million+ existing subscribers across our News web ecosystem.
- Create, own, and execute strategic, milestone-based roadmaps with a primary focus on subscriber acquisition.
- Shape conversion experiences across key acquisition surfaces and user flows.
- Communicate product vision, strategy, and progress to a diverse array of stakeholders.
- Be the internal expert for the web conversion space, user journey, and subscription ecosystem.
- Design and connect multiple "test/learn" cycles into a cohesive strategic approach to improve conversion.
- Communicate the rationale behind strategic prioritization decisions to executive leadership, effectively managing tradeoffs and technical dependencies.
- Align cross-functional teams (Engineering, Design, Data) and stakeholders around shared objectives and a unified product vision.
- Cultivate and leverage a strong internal network of cross-functional partners to align and motivate teams around shared app growth goals.
Basic Qualifications
- 5+ years of experience in product management.
- 4+ years of product experience in the growth or conversion space.
- Experience working and leading a cross-functional team including engineers, data and design.
- Experience managing a broad portfolio of performance metrics, using data-driven insights to allocate resources where they generate the highest ROI.
- Experience analyzing data and translating it into strategic insights that uncover growth opportunities and address both internal business objectives and external user needs.
- Experience presenting results and strategy to large and senior groups.
- Experience working across organizational silos.
Preferred Qualifications
- Experience driving growth across a subscription business model.
Pay
The annual base pay range for this role is between: $144,000 - $165,000 USD
Schedule
You can expect to come into the office two days a week.