Senior Product Manager
About Evergreen Telehealth
Evergreen Telehealth is a direct-to-consumer telehealth platform launching in September 2026, built to deliver personalized, longitudinal care in men’s health and women’s health, with an expanding portfolio of advanced therapies. Unlike most telehealth entrants, Evergreen is vertically integrated with a national, accredited compounded medication fulfillment network, giving us direct control over quality, cost, and the end-to-end patient experience. Our platform is built cloud-native on a modern healthcare data standard (FHIR R4), with an AI-assisted clinical documentation and patient engagement layer, a leading cloud EHR, and an event-driven services architecture. We are a small, senior, fast-moving team backed by an established healthcare organization. This is a rare opportunity to join at the moment of launch and shape the product function from zero.
The Role
You will be Evergreen’s first dedicated product hire. This is a player-coach, individual contributor role for a senior product manager who wants founding-level ownership without founding-level chaos: the platform is built, the clinical and fulfillment infrastructure is in place, and launch is weeks away. You will own product execution across the patient experience: how patients discover, enroll, convert, and stay in care. The CTO retains ownership of product vision and platform strategy; your job is to translate that vision into a prioritized roadmap, ship it with our engineering team, and let the data tell us what to do next.
What You’ll Own
Through launch:
Launch readiness across the patient-facing experience: intake, identity verification, checkout, onboarding, and first-fill journey
Full-funnel instrumentation and analytics: define the metrics tree (visit to intake to conversion to first fill to refill), ensure every step is measurable before day one
Pricing, bundling, and packaging decisions in partnership with the CTO and clinical leadership
Launch triage: prioritize the inevitable post-launch fix list against the next release roadmap with clear, communicated tradeoffs
Post-launch:
The retention and lifecycle roadmap: activation, adherence, refill continuity, dunning and payment recovery experience, win-back
Cohort and funnel analysis that drives weekly prioritization; you frame the tradeoffs, propose the call, and drive the decision with the CTO
Backlog ownership and sprint-level prioritization with our VP of Engineering, internal engineers, and our offshore development partner
Voice of the patient: synthesize support tickets, session data, and patient feedback into roadmap inputs
Product requirements and specs that engineers can build from without a meeting: clear problem statements, acceptance criteria, and edge cases, including the regulated ones
Coordination with clinical, compliance, and pharmacy operations stakeholders so that product decisions respect clinical safety and regulatory constraints without grinding to a halt
Who You Are
6+ years of product management experience, with at least 2 years as the senior or lead PM on a consumer-facing product
You have shipped and grown a DTC subscription product and can speak fluently about funnel metrics, cohort retention, LTV/CAC, churn, and payment recovery from personal experience, not from a book
You have worked in healthcare, telehealth, or another regulated consumer domain, and you understand that compliance constraints are design inputs, not blockers
You are a true player-coach: senior enough to set up the product function’s rituals and standards, hands-on enough to write the specs, run the standups, and pull the SQL yourself
You have worked effectively with distributed and offshore engineering teams and know how to write requirements that survive time zones
You are comfortable being product hire #1: no product ops, no analysts, no design team to delegate to on day one
You communicate with precision and brevity, in writing first
You have a strong pattern of ownership and tenure: you stay long enough to be accountable for the outcomes of your decisions
Nice to Have
Direct experience at a DTC telehealth or digital pharmacy company (e.g., competitors in men’s/women’s health, weight management, or longitudinal care)
Familiarity with healthcare interoperability standards (FHIR) and EHR-integrated product experiences
Experience building or shipping AI-assisted product experiences (conversational intake, clinical documentation, personalization)
Experience with pricing and packaging for recurring-revenue healthcare products
Growth or lifecycle marketing collaboration experience (email/SMS lifecycle, dunning optimization)
Physical Requirements
Ability to lift fifty (50) pounds
Moving, lifting, or carrying boxes
Ability to stand for extended periods
Fine Motor Skills
Visual acuity
Benefits
Health care insurance (medical, dental, vision)
Life Insurance
Supplemental Insurance
PTO
401K matching
Sick leave
This Role Is Not
A Technical Program Manager role. We have program management capacity for vendor delivery and cross-functional coordination. This role owns what we build and why.
A Head of Product role on day one. As the product surface and team grow, there is a genuine path to product leadership for the right person, earned through results.
A strategy-deck job. If you want to set vision from a distance, this is the wrong role. If you want to own outcomes at ground level during the most formative year of a company’s life, it is the right one.
Why Now
You would join weeks before launch, early enough to own launch readiness and put your fingerprints on the first patient experience, and positioned to own the single most information-rich window this company will ever have: its first 90 days of live cohort data.
Interview Process
Recruiter/hiring manager screen (30 min, CTO)
Product deep-dive: walk us through a subscription product you owned, with real numbers (60 min)
Working session: live case on a launch-relevant funnel or retention problem (60 min)
Cross-functional panel: VP of Engineering + clinical/operations stakeholder (45 min)
Final conversation with the CTO (30 min)