Senior Product Designer, New Channels

About the role

The Senior Product Designer on the Patient team will own the patient experience across three partnership channels: Health Systems, EAP, and Payer Partnerships. This includes designing the referral-to-booking experience for patients arriving through health system partners, redesigning onboarding flows for new payer EAP programs, and creating co-branded patient journeys and landing pages for payer partnerships.

Responsibilities

• Design and scale the referral-to-booking experience for patients arriving through health system partners, including the Booking Assistant (BA) tool, referrer-facing dashboards, and new intake flows.
• Design experiences for patients accessing care through employer EAP benefits, including onboarding flows for new payer EAP programs, a major experience redesign to help patients take advantage of free EAP sessions, and early-stage product exploration.
• Create co-branded patient journeys and landing pages, improve provider directory discoverability, and optimize conversion for patients arriving through payer channels.
• Experimentation: Run sustained, multi-sprint experiments to close the conversion gap between partnership-sourced and organic patients.

Requirements

You must have designed consumer experiences within B2B2C or platform constraints. You should know how to make a third-party handoff feel native and trustworthy. You should bring product strategy instinct, not just design craft. You should be fluent in experimentation and have run multi-sprint experiment arcs with real conversion and retention metrics. You should thrive in ambiguity and communicate design decisions to non-design stakeholders with ease. You should be excited to work in an AI-native design environment and prototype in MagicPatterns, Cursor, and Claude Code.

Qualifications

• Experience in designing consumer experiences within B2B2C or platform constraints.
• Proven ability to make third-party handoffs feel native and trustworthy.
• Fluency in experimentation and running multi-sprint experiment arcs with real conversion and retention metrics.
• Ability to thrive in ambiguity and communicate design decisions to non-design stakeholders.
• Experience working in an AI-native design environment and prototyping in MagicPatterns, Cursor, and Claude Code.

Skills

• Strong understanding of user-centered design principles and methodologies.
• Experience with AI tools like Claude, Cursor, and MagicPatterns.
• Excellent communication and collaboration skills.
• Ability to work independently and as part of a cross-functional team.

Benefits

• Compensation range: $180,000 - $225,000 based on qualifications, experience, and geographic location.
• Health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity.
• Comprehensive benefits package including: Medical, Dental, and Vision coverage, HSA / FSA, 401K, Work-from-Home Stipend, Therapy Reimbursement, 16-week parental leave, Carrot Fertility annual reimbursement and membership, 13 paid holidays, and a Holiday Break.
• E-Verify participation.