Senior Product Designer

About the role

This role is part of Choice Hotels' ongoing transformation to a Product Operating Model (POM), focusing on delivering real customer and business outcomes through cross-functional product teams.

Responsibilities

• Customer Research & Discovery: Spend real time with customers to uncover needs they can’t articulate, turning research into design strategies that shape the product’s direction.
• Prototyping & Ideation: Sketch, wireframe, and prototype at varying fidelities, testing concepts with customers before engineering commits.
• Design Craft & Systems: Take work from low-fidelity exploration to production-ready UI, ensuring usability and visual polish.
• Collaboration & Communication: Partner with Product Managers and Tech Leads as equals, presenting strategic design recommendations to stakeholders.
• Problem Solving & Analysis: Tackle complex design problems independently, following through after launch, and improving journeys and conversion.

Qualifications

• Deep mastery of human-centered design and systems thinking, with a track record of owning design end-to-end from problem definition through delivery.
• Advanced in production-ready design, with strong interaction and visual skills, treating them as one discipline.
• Knowledge of frontend constraints to design realistically and partner well with engineering.
• Navigate value, usability, feasibility, and viability trade-offs with Product Manager and Tech Lead, working independently while checking in with manager on complex decisions.
• Manage multiple workstreams and surface ambiguity early.
• Communicate clearly in terms of customer outcomes, not just visuals, influencing product strategy.

Benefits

Competitive compensation and benefits, including medical, dental, and vision coverage; leave and paid time-off; financial benefits for retirement and health savings; employee recognition programs; discounts at Choice hotels worldwide.

Pay

The salary range for this position is $142,000 to $167,000 annually. In addition to the annual salary, this role is eligible for an annual bonus based on the terms of Choice's Management Incentive Plan (MIP).

Schedule

Field/Remote positions may require occasional travel, depending on the role.

Company Information

Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world, operating 7,500 hotels in 45+ countries and territories across various segments. The company values its associates, entrepreneurs, and franchisees, fostering a culture of support and growth.