Senior Platform Enablement Lead

About the role

The Platform Enablement team sits within Technical Services and serves as the strategic and technical advisory layer across Nexxen’s platform offerings. Platform Enablement Leads partner directly with clients, Sales, Client Success, Product, Analytics, and Data Product Consulting to maximize platform adoption, accelerate business outcomes, and shape future product innovation. This role combines deep platform expertise with strategic measurement and insights responsibilities. In addition to driving technical enablement and campaign performance, Platform Enablement Leads develop customized measurement approaches, deliver actionable business insights, elevate client sophistication, and act as trusted advisors across the campaign lifecycle. Members Of The Team Embody Five Core Values Empower and Elevate Raise the bar through strategic thinking, data-driven decision making, and continuous enablement of clients and internal stakeholders. Be A Well of Knowledge Serve as the foremost client-facing experts across Nexxen’s platform capabilities, measurement offerings, and industry best practices. Data-Driven Problem Solving Apply rigorous testing, measurement frameworks, and analytical thinking to solve business challenges and uncover growth opportunities. Conscientious Communication Translate complex concepts into clear recommendations that inspire confidence and Action. Curious and Opinionated Bring informed perspectives supported by research, experimentation, and market Intelligence.

Responsibilities

• Strategic Enablement and Client Leadership: Partner within assigned account pod(s) to drive strategic initiatives including testing roadmaps, measurement strategies, optimization frameworks, advanced tracking methodologies, and adoption of Nexxen portfolio products. Serve as a strategic advisor to clients and internal teams by identifying opportunities to improve campaign outcomes, platform utilization, and long-term account growth. Facilitate strategic client engagements including business reviews, product workshops, enablement sessions, and executive presentations. Develop points of view on marketplace trends, industry changes, and emerging Opportunities.
• Measurement, Research & Analytics Strategy: Serve as a subject matter expert on Nexxen measurement capabilities and third‑party research solutions. Partner with clients and internal teams to determine optimal measurement approaches based on campaign goals, available data, feasibility, and expected Value. Support measurement planning including: Study design recommendations, Testing methodologies, Incrementality strategies, Attribution approaches, Cross‑platform insights. Analyze and present measurement findings to clients, highlighting: Key learnings, Business impact, Optimization opportunities, Future recommendations. Support activities to identify success stories and develop scalable case studies and best practices. Support gathering market intelligence to synthesize trends into recommendations for Product and commercial teams.