Senior Performance Marketing Manager

About the role

This role will drive performance marketing initiatives focused on efficient acquisition, testing, and measurable revenue contribution. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Responsibilities

• Develop and lead comprehensive paid media strategies across digital channels
• Manage and optimize a significant budget, ensuring high ROI
• Run continuous demand generation campaigns to maintain pipeline activity
• Design and implement audience targeting and ABM strategies
• Oversee performance outcomes, focusing on MQL and pipeline goals
• Conduct testing across channels to enhance performance and reach
• Collaborate effectively with cross-functional teams to align marketing initiatives

Qualifications

• 7+ years of B2B performance marketing experience with ownership of paid media programs
• Proven record in pipeline generation and demand creation metrics
• Hands-on expertise in Google Ads, LinkedIn Ads, and programmatic display
• Experience managing large paid media budgets
• Strong background in account-based marketing (ABM) and vendor management
• Analytical skills with platforms like Salesforce, Tableau, and Google Analytics

Benefits

• Comprehensive health coverage and paid parental leave
• Generous paid time-off, including self-care days and holidays
• Stock options available for full-time employees
• Robust onboarding and ongoing professional development opportunities
• Quarterly wellness sessions to promote employee well-being

Location: Remote - US based candidates only, no visa sponsorship available
Compensation: $113,185 – $166,005 annually