Senior Partner Marketing Manager
Teleport · United States · 2 wk ago
RemoteRemoteMarketing$126k–$186k/yrFull-time
About the role
As Senior Partner Marketing Manager, you'll own the strategy and execution of Teleport's partner marketing programs. This includes creating "To-Partner" toolkits, playbooks, and sales enablement materials, serving as the marketing lead for Channel and Alliance teams, designing and executing co-marketing campaigns, strategizing and executing partner events, collaborating on campaign integration, lifecycle partner marketing, measurement and optimization, and more.
Responsibilities
- Create "To-Partner" toolkits, playbooks, and sales enablement materials that empower partner sales teams to effectively pitch Teleport to their customers.
- Serve as the marketing lead for our Channel and Alliance managers, aligning marketing spend with territory goals to accelerate late-stage deals through partner influence.
- Lead the strategy and execution of "With-Partner" marketing campaigns, including joint webinars, co-branded content, and digital demand generation designed to drive pipeline for both Teleport and our partners.
- Identify and execute partner events and activations, including securing speaking slots in partner theaters, organizing high-touch networking events, and managing joint sponsorships.
- Collaborate with the Global Campaigns and Product Marketing teams to ensure partner messaging is woven into our core narrative, specifically targeting the "Developer to Decision-Maker" journey.
- Collaborate on the end-to-end partner journey, from onboarding new technology partners to optimizing long-term co-marketing ROI.
- Track, analyze, and report on the impact of partner programs. Own the metrics for partner-sourced and partner-influenced pipeline, iterating on tactics based on data-driven insights.
Requirements
- Experience: 8+ years of experience in partner marketing within the B2B SaaS space.
- Ecosystem Knowledge: Proven track record of working with channel partners/resellers and major cloud providers like AWS, GCP, Azure or security/infrastructure technology partners.
- Background: In cybersecurity and knowledge of industry.
- "Tradeshow" Mindset: You understand that events are about density and trust. You have experience managing logistics and high-stakes networking environments.
- Project Management: Exceptional ability to manage multiple stakeholders (internal and external) and meet deadlines.
- Tech Stack: Hands-on proficiency with Salesforce and marketing automation (HubSpot/Marketo). Experience with PRM (Partner Relationship Management) tools is a plus.
- Communication: You can translate deep technical concepts into value-driven stories for both business and technical audiences.
- Travel: Willingness to travel (up to 30%) to key partner hubs and major industry events.
Qualifications
- Experience: 8+ years of experience in partner marketing within the B2B SaaS space.
- Ecosystem Knowledge: Proven track record of working with channel partners/resellers and major cloud providers like AWS, GCP, Azure or security/infrastructure technology partners.
- Background: In cybersecurity and knowledge of industry.
- "Tradeshow" Mindset: You understand that events are about density and trust. You have experience managing logistics and high-stakes networking environments.
- Project Management: Exceptional ability to manage multiple stakeholders (internal and external) and meet deadlines.
- Tech Stack: Hands-on proficiency with Salesforce and marketing automation (HubSpot/Marketo). Experience with PRM (Partner Relationship Management) tools is a plus.
- Communication: You can translate deep technical concepts into value-driven stories for both business and technical audiences.
- Travel: Willingness to travel (up to 30%) to key partner hubs and major industry events.
Skills
- Strategic thinking and execution.
- Strong project management skills.
- Ability to manage multiple stakeholders.
- Effective communication and storytelling skills.
- Experience with Salesforce and marketing automation tools.
- Experience with PRM (Partner Relationship Management) tools.
Benefits
- Extensive health coverage.
- Annual expense budget.
- Rest and recovery policies that maximize your ability to recharge.
- Investment in your future with retirement savings plans.
- Professional development opportunities.
Pay
$126,480 - $186,000
Schedule
Remote-first and globally distributed.