Senior Marketing Specialist - United States

About the Role

Dow is building a network of qualified candidates for current and future Senior Marketing Specialist opportunities across our Commercial organization. These positions may be located in Midland, MI, Collegeville, PA or Houston, TX.

Responsibilities

• Drive effective deployment across digital and traditional channels to maximize reach, engagement, and demand generation.
• Ensure strong communication, enablement, and support tools are in place to drive channel effectiveness and growth.
• Partner closely with Strategic and Field Marketing Managers to translate segment strategy into actionable plans.
• Build strong understanding of competitive dynamics, market pricing, and formulation value to support margin expansion and volume growth.
• Partner with TS&D to prioritize and advance key portfolio projects, with emphasis on broad market opportunities.
• Support planning, execution, and development of commercial-ready outputs and materials.
• Establish credibility as a go-to resource for market intelligence and trends within the organization.

Qualifications

• A minimum of a bachelor’s degree or relevant military degree equivalence at or above a U.S. E5 or Canadian Petty Officer 2nd Class or Sergeant ranking.
• A minimum of 3 years of relevant working experience.
• Ability to work legally in the United States. No visa sponsorship/support is available, including for any type of U.S. permanent residency (green card) process.

Skills

• Market Research: Ability to gather and evaluate customer, competitor, and industry information to identify market trends, opportunities, and business insights.
• Market Analysis: Ability to assess market conditions, customer needs, competitive landscapes, and performance data to support strategic decision-making and growth initiatives.
• Cross Functional Team Leadership: Ability to lead and influence diverse teams across functions, fostering collaboration, accountability, and alignment to achieve business goals.
• Innovation Management: Ability to identify, evaluate, and implement new ideas, products, processes, or technologies that drive business growth and competitive advantage.
• Value Propositions: Ability to develop and communicate compelling customer value propositions that clearly articulate product benefits, differentiation, and business impact.

Additional Notes

• Relocation assistance is not available for these positions.
• This position may require travel based on business needs. Travel frequency and duration may vary and specific expectations will be discussed as business requirements evolve.

Benefits

Dow invests in total rewards programs to help you manage all aspects of you: your pay, your health, your life, your future, and your career. Here are some highlights of what you would be offered as a Dow employee:

• Equitable and market-competitive base pay and bonus opportunity across our global markets, along with locally relevant incentives.
• Benefits and programs to support your physical, mental, financial, and social well-being, including access to care when you need it.
• Competitive retirement program with company-provided benefits, savings opportunities, financial planning, and educational resources.
• Employee stock purchase programs (availability varies by location).
• Student Debt Retirement Savings Match Program (U.S. only): Dow matches the value of monthly student debt payments as contributions to the Employees’ Savings Plan (401(k)).
• Robust medical and life insurance packages with a variety of coverage options to meet individual needs. Travel insurance is also available in certain countries/locations.
• Opportunities for learning and growth through training, mentoring, work experiences, community involvement, and team building.
• Workplace culture empowering role-based flexibility to maximize personal productivity and balance personal needs.
• Competitive yearly vacation allowance.
• Paid time off for new parents (birthing and non-birthing, including adoptive and foster parents).
• Paid time off to care for sick or injured family members.
• Paid time off to support volunteering and Employee Resource Group (ERG) participation.
• Wellbeing Portal for all Dow employees, offering resources to promote overall wellbeing.
• On-site fitness facilities (availability varies by location).
• Employee discounts for online shopping, cinema tickets, gym memberships, and more.
• Additional location-specific benefits may include:
  • Transportation allowance
  • Meal subsidies/vouchers
  • Carbon-neutral transportation incentives (e.g., bike-to-work programs)

About Dow

Dow (NYSE: DOW) is one of the world’s leading materials science companies, serving customers in high-growth markets such as packaging, infrastructure, mobility, and consumer applications. Our global breadth, asset integration and scale, focused innovation, leading business positions, and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 30 countries and employ approximately 36,000 people. Dow delivered sales of approximately $43 billion in 2024.