Senior Marketing Specialist
Nascentia Health · Syracuse, NY · 1 mo ago
MarketingFull-time
About Nascentia Health
Nascentia Health is leading the way in home care, post acute care and long-term community health. A healthcare system without walls, Nascentia is an innovator in the concept of healthcare, truly focused on the patient as a whole. By serving people in their homes, Nascentia Health is able to provide true holistic care. We can address immediate needs, help support positive long term medical and lifestyle choices that provide for better outcomes, leverage cutting edge in-home care technologies, and help avoid unnecessary visits to busy healthcare facilities.
Responsibilities
- Lead the creation and editing of customer-facing marketing materials, internal communications, articles for publication, and press releases.
- Take charge of developing and curating content for our various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube. Maintain brand consistency and grow our online presence by engaging with followers. Track social media metrics and report trends and insights.
- Drive daily updates and management of the social media content posting calendar.
- Utilize graphic design and copywriting skills to design advertisements, brochures, newsletters, event materials, press releases, and other collateral.
- Develop content for internal email communications and office digital displays.
- Spearhead the creation and coordination of both internal and external presentations.
- Contribute relevant content to enhance our company websites.
- Provide essential support and representation for the company at various events through meticulous planning, coordination, and active participation.
- Manage company-branded promotional items, including research, inventory management, ordering, and artwork.
- Leverage skills to provide support to other departments when needed.
- Fulfill other duties as assigned, demonstrating a commitment to the continuous success of the organization.
Requirements
- Bachelor's degree with two years of experience, or an associate's degree with equivalent combination of education and experience, or six years of experience.
- Excellent writing and editing skills with attention to detail.
- Strong knowledge and experience using Adobe InDesign, Photoshop, Illustrator, and Premiere.
- Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, YouTube, and other social media best practices.
- Strong working experience with Microsoft Office Suite (Outlook, Word, Excel, and PowerPoint).
- Must be able to work independently in a fast-paced environment with ability to meet stringent deadlines and adjust quickly.
- High level of interpersonal communication and problem-solving skills.
- Strong presentation and speaking skills.
- Ability to interface with internal and external audiences with varying levels of experience.
- Self-starter who is highly organized and motivated, ability to multi-task.
- Ability to travel within New York state as needed (must have valid NYS drivers license).
Physical Requirements
- Ability to sit or stand at a desk 90% of the day.
- Speaking/visual/hearing ability sufficient to comprehend and express written/verbal communication.
- Frequent sitting, standing, walking.
- Extended periods of computer use.
- Ability to express self verbally and in writing.
- Ability to verbally communicate over a telephone.
Compensation & Benefits
- Competitive Salary [This position is an S03 exempt position with a min-max rate of: $75,250- $87,138.92].
- Retention Bonuses
- Internal Mentoring Program
- 401K with generous Employer match
- On-Site Gym (free for all employees)
- Medical, Dental, Vision plans
- Tuition Reimbursement
- Partially funded HSA
- Employee Recognition Platform
- Paid Time Off, Holidays, Sick and Extended Sick Leave
- Short/Long term Disability
- Employee Assistance Program (EAP)
- and much more!
About Nascentia Health
Nascentia Health is an Equal Opportunity Employer (EOE)