Senior Market Manager- Building Components USA

About the role

The Senior Market BDM, Building Components USA, is responsible for developing and driving the Building Components market strategy execution in the United States. This role identifies growth opportunities, market priorities, and customer needs to drive profitable growth. As the market segment expert, the MFM leads market intelligence, strategic planning, customer insights, and innovation initiatives while aligning efforts across Business Development, Sales, Product Management, R&D, Technical Services, and Market & Customer Activation.

Responsibilities

• Develop and maintain the Building Components market strategy, including market segmentation, competitive analysis, growth forecasting, and prioritization of opportunities.
• Serve as the market expert for Building Components and represent Sika with customers, industry associations, and key stakeholders.
• Identify and evaluate growth opportunities, adjacent markets, strategic partnerships, and acquisition targets.
• Build business cases and market assessments to support investment and growth decisions.
• Define and support go-to-market strategies with Business Development, Sales, Product Management, and Market & Customer Activation teams.
• Lead Voice of Customer programs and market intelligence activities to identify trends, competitive developments, and unmet customer needs.
• Translate market insights into innovation opportunities and collaborate with Product Management, R&D, and Technical Services to support commercialization efforts.
• Drive execution of market growth initiatives in partnership with Business Development Managers and Sales teams.
• Accountable for the development and execution of the Building Components