Senior Manager, Strategic Communications (Remote)
The Senior Manager, Strategic Communications will lead and strengthen MEI’s voice and brand, both internally and externally. This role serves as a senior leader within the Marketing & Communications team, shaping companywide messaging, content and brand strategy, public relations, internal communications and employer brand, and digital and social media. Reporting to the Director, Marketing & Communications, this position is a strategic partner to company leadership to ensure communications strategies align with company strategy, priorities, and business objectives. The marketing and communication team is being built from the ground up, offering the opportunity to build your own team.
Responsibilities
- Strategic Communications
- Develop and implement an integrated communication and PR strategy that strengthens brand reputation, supports business objectives, and scales effectively across markets and regions.
- Manage internal and external messaging to ensure consistency across all channels.
- Partner with executive and senior leadership to shape and align leadership communications, including thought leadership, companywide messaging, and presentations.
- Content Development
- Serve as communications strategist, shaping and protecting the narratives that define MEI’s work, values, and impact.
- Develop storytelling frameworks and messaging standards that translate complex technical expertise into clear, compelling narratives, ensuring consistency, differentiation, and credibility.
- Create and oversee development of high-quality content including thought leadership, white papers, press releases, project profiles, case studies, and social media.
- Maintain editorial calendar and ensure consistent pace and timely delivery of content.
- Translate technical concepts into clear, compelling messaging for diverse audiences.
- Public Relations & Media
- Build and maintain relationships with industry media and publications to identify and secure media opportunities, awards, and speaking engagements.
- Lead communication strategy during sensitive or high-visibility situations, partnering with executive leadership to ensure timely, credible, and consistent messaging.
- Manage press inquiries and coordinate media responses.
- Lead issues and crisis communications as needed in partnership with agency partners and senior leadership.
- Brand Management
- Ensure brand consistency across the company including marketing materials, conference and events, and digital platforms.
- Collaborate with design and marketing teams to produce visually compelling communications.
- Oversee brand guidelines and messaging frameworks.
- Internal Communications
- Set the strategy and standards for companywide internal communications that build alignment, trust, and engagement.
- Guide messaging related to growth, change, and strategic priorities, ensuring clarity and consistency across leadership and regions.
- Lead employee communications including newsletters, announcements, and leadership updates.
- Support company culture initiatives and change management communications.
- Partner with HR and leadership to enhance employee engagement.
- Digital & Social Media
- Manage website content and updates.
- Oversee social media strategy and analytics.
- Monitor digital performance and adjust strategies accordingly.
Requirements
- Bachelor’s degree in Communications, Marketing, Public Relations, or related field.
- 12+ years of experience in corporate communications or marketing communications, preferably in the industrial, manufacturing, construction, AEC, or related industry.
- Experience in developing national strategies and leading distributed teams.
- Exceptional writing, editing, and storytelling skills.
- Excellent interpersonal and organizational skills.
- Proficiency in the creation of and managing PR materials, tools, and measurement.
- Strong leadership and team development capabilities.
- Proven success working within a remote/hybrid office structure.
Schedule
This is a full-time remote or hybrid position. Travel up to 40%.
Additional Requirements
- Work with a top-of-mind awareness for the safety of yourself and everyone at the job site.
- Must be able to work in a high-functioning team environment.
- Display the highest levels of honesty, integrity, and professionalism.
- Take pride in your work and in the company.
- Communicate openly and strive for peak performance in daily tasks.
- Know and deliver the quality service MEI’s customers have come to expect.