Senior Manager, Public Relations
Alvarez & Marsal · Tampa, FL · Yesterday
Hybrid$130k–$150k/yrFull-time
About the role
Alvarez & Marsal (A&M) is a global consulting firm with over 10,000 entrepreneurial, action and results-oriented professionals in over 40 countries. We take a hands-on approach to solving our clients' problems and assisting them in reaching their potential. Our culture celebrates independent thinkers and doers who positively impact our clients and shape our industry.
Responsibilities
- Develop and execute the annual PR and external communications strategy in alignment with business objectives and SBU priorities.
- Serve as a trusted advisor to MDs and senior leaders on messaging, positioning, and reputational considerations.
- Lead issues and crisis communications support, including drafting holding statements, advising on response strategy, and coordinating with Legal, HR, and Internal Communications.
- Identify and build executive thought leadership programs for key spokespeople across the firm.
- Drive proactive media pitching strategy, identifying and vetting opportunities aligned with business priorities.
- Build and maintain relationships with priority journalists across target trade and business publications.
- Care for and coordinate media interviews, including logistics, preparation, and post-interview follow-up.
- Develop comprehensive briefing documents for spokespeople in advance of interviews.
- Manage the global media inbox, triaging and responding to inbound inquiries in a timely manner.
- Coordinate amplification of media coverage on social media in partnership with business units and the marketing team.
- Oversee PR measurement and reporting, including coverage tracking, share of voice analysis, and quarterly reporting to leadership on program impact.
- Maintain the internal PR SharePoint site as the firm's central knowledge hub, including guidelines, processes, templates, and case studies.
- Partner with SBU leadership to identify and develop new voices for media engagement.
- Conduct media training for new MDs and emerging spokespeople to expand the firm's spokesperson bench across SBUs.
- Provide ongoing coaching and message refinement for active spokespeople.
Requirements
- 7-10 years of public relations experience, ideally with a mix of agency and in-house experience.
- Proven track record securing high-impact media coverage in business and trade publications.
- Strong writer and editor across formats — press releases, bylines, talking points, executive communications.
- Experience advising senior executives and managing complex, cross-functional stakeholder environments.
- Comfort operating in a global organization with multiple business units.
- Strong attention to detail and quality control, ensuring consistent messaging across business units while accounting for risk and reputational considerations.
- Crisis and issues communications experience strongly preferred.
Skills
- Ability to thrive and be effective in a fast-paced setting.
- Self-starter.