Senior Manager, Performance Marketing

About the role

Lead performance marketing initiatives to drive brand awareness and sales. Manage campaigns across various platforms including social media, search engines, and display advertising.

Responsibilities

• Develop and execute performance marketing strategies aligned with business goals.
• Monitor campaign performance using analytics tools and adjust strategies accordingly.
• Collaborate with cross-functional teams to ensure alignment on marketing objectives and tactics.
• Stay updated with industry trends and best practices in performance marketing.

Requirements

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum 5 years of experience in performance marketing roles.
• Proven track record of successful campaign execution and optimization.
• Strong analytical skills with proficiency in data-driven decision making.
• Excellent communication and interpersonal skills.

Qualifications

• Experience with Google Ads, Facebook Ads, and other PPC platforms.
• Knowledge of SEO, SEM, and digital marketing principles.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Proficiency in Microsoft Office Suite, particularly Excel for data analysis.

Skills

• Strategic thinking and problem-solving skills.
• Adaptability to changing market conditions and technologies.
• Attention to detail and ability to handle large amounts of data.
• Strong organizational and project management skills.

Benefits

• Competitive salary package.
• Flexible work schedule with remote options.
• Professional development opportunities.
• Health insurance benefits.

Pay

• $80,000 - $90,000 annually.

Schedule

• Full-time position.
• Standard 40-hour workweek.