Senior Manager of Product, Partnership Products

Job Summary

Scope of the Role

This role is responsible for building and scaling a new strategic capability within LegalShield: a curated ecosystem of third-party legal service partners who provide specialized, fixed-fee legal services to members. Today, LegalShield fulfills all member legal needs through its provider law firm network; this role introduces an additional fulfillment channel designed to expand capacity, improve outcomes in select practice areas, and optimize unit economics. The leader in this role will define and execute the end-to-end partner strategy, including identifying which legal practice areas are best suited for third-party fulfillment, sourcing and evaluating partners, structuring commercial agreements, and designing how partner services integrate into the member experience.

Key Responsibilities

• Building and owning a portfolio of third-party legal service partners across priority practice areas (e.g., estate planning, family law, immigration, bankruptcy, business formation, real estate, IP)

• Determining when work should flow to provider law firms versus external partners based on member demand, capacity constraints, economics, geography, and complexity

• Designing the end-to-end partner lifecycle, including sourcing, diligence, negotiation, onboarding, integration, performance management, and renewal/termination decisions

• Partnering closely with Product, Engineering, Legal, Finance, Provider Services, Sales, and Marketing to embed partner services into the LegalShield ecosystem

• Owning both member experience design and backend operational workflows for partner-fulfilled legal matters

• Serving as the primary architect of a new fulfillment channel within a regulated, membership-based legal services business

Performance Outcomes

• Launch and Prove the Partner Model

• Stand up the first wave of third-party legal service partnerships in priority practice areas

• Successfully deliver end-to-end member experiences through partner fulfillment (intake → referral → completion)

• Validate unit economics that demonstrate partner fulfillment is viable and scalable

• Create measurable proof points for quality, speed, and cost compared to provider network fulfillment

• Expand Member Value Without Cannibalizing the Core

• Increase the breadth of legal services available to members through new partner capabilities

• Identify and scale areas where partners improve access, coverage, or specialization without degrading core fulfillment

• Create a Repeatable Partner Operations Function

• Establish standardized frameworks for sourcing, vetting, contracting, onboarding, and managing partners

• Develop scalable operating processes that reduce marginal effort for each new partner added

• Develop governance models, scorecards, and decision frameworks for expansion, renegotiation, and termination

• Drive Measurable Member Impact

• Improve member satisfaction for partner-fulfilled legal matters

• Increase utilization in previously underserved or capacity-constrained practice areas

• Demonstrate retention and lifetime value improvements tied to expanded service offerings

• Support monetization opportunities through partner-enabled services where applicable

Education, Knowledge, and Experience

• Must-Have:

  • Bachelor's degree in Business Administration or a related field
  • 8–12+ years in product management, business development, partnerships, or platform strategy
  • 3–5+ years in a senior leadership or principal-level role with end-to-end ownership responsibilities
  • Proven experience building and managing a portfolio of third-party partners or vendors (not single-point integrations or isolated deals)
  • Experience in subscription, membership, or recurring-revenue business models
  • Strong background in services-oriented industries such as legal, insurance, healthcare, financial services, or employee benefits (preferred over pure SaaS environments)
  • Demonstrated ability to operate in matrixed organizations and influence cross-functional roadmaps without direct control of all teams involved
  • Strong financial modeling capability, including P&L ownership, unit economics modeling, and business case development
  • Executive-level communication skills with the ability to simplify complex tradeoffs into clear decision frameworks
  • Complex commercial negotiation experience (pricing structures, SLAs, exclusivity, data-sharing, termination provisions)
  • Background in regulated industries with jurisdictional variation (legal, insurance, healthcare, financial services)
  • Experience in marketplace, platform, or network-based business models
  • Experience designing and executing pilot programs or experimentation frameworks for scaling new partner models
  • Prior exposure to legal services, identity protection, or adjacent membership-based service ecosystems
  • Experience operating in transformation-stage organizations without established operating frameworks

Core Knowledge Areas

• Partner ecosystem design and lifecycle management

• Unit economics, margin modeling, and cost-to-serve analysis

• Product integration and workflow design across multiple systems

• Regulatory and compliance considerations in legal or similarly regulated environments

• Stakeholder management across executive, operational, and external partner groups

Reporting & Scope

Reports to: Chief Product Officer

Key internal partners: Sr PM (Intake & Routing), PM (Lawyer Service Products), Head of Legal, Provider Services Network VP, Sales & Associate Leadership, Marketing, Finance, Technology

Location: Ada, OK (HQ) or Remote with Travel

FLSA Status: Exempt

Physical Requirements/Work Environment: Primarily office-based or hybrid work environment depending on company policy

Extended periods of computer-based work including product documentation, analysis, and communication

Frequent virtual and in-person meetings with internal stakeholders and external partners

Occasional travel may be required for partner meetings, negotiations, or strategic business reviews

Must be able to manage multiple concurrent workstreams in a fast-paced, high-change environment

Regular interaction with executive leadership and cross-functional teams across time zones

Able to operate effectively in a dynamic environment with evolving requirements and limited existing structure

Additional Information:

Location: Remote

Job Posting Department: 9315 Product Management

Time Type: Full time

Commitment to Equal Opportunity: PPLSI conforms to all the laws, statutes, and regulations concerning equal employment opportunities. We strongly encourage women, minorities, individuals with disabilities and veterans to apply to all of our job openings. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, status as a protected veteran, and basis of disability or any other federal, state or local protected class. We prohibit retaliation against individuals who bring forth any concerns, orally or in writing, to the employer or the government, or against any individuals who assist or participate in the investigation of any concerns or otherwise oppose discrimination. If you require a reasonable accommodation to complete the application process, please contact Human Resources at: humanresources@legalshieldcorp.com.