Senior Manager of Corporate Communications
UFP Industries · Grand Rapids, MI · 2 days ago
MarketingFull-time
Job Summary The Senior Manager of Corporate Communications is responsible for maintaining the company’s reputation, fostering community relationships, and ensuring effective communication across various channels. This position involves collaborating with leadership, monitoring trends, and executing strategic internal and external communication initiatives. The ideal candidate will have strong writing skills, an understanding of social media, and the ability to analyze metrics for continuous improvement. Internal Communications Principle Duties and Responsibilities Ensures integrity and consistency of messages throughout the organization.Coordinates HR communications schedule including employee announcements, benefits communications, recruiting, policy decisions, etc.Provides strategic direction, additional scope of focus, and quality control.Protects company messaging wherever it is used, outside of specific brand marketing.Oversees and reviews internal communications, e.g., Best of the Bark, Shoptalk, etc.Maintains and enhances the Intranet.Leads social media efforts outside of marketing.Participates in internal team for crisis communications and related technologyWorks with individual leaders for communications within Segments, Business Units, and corporate.Oversees video messaging and live “town hall” programs.Engages/participates in special internal events.Written messaging for internal users External Communications Manages ufpi.comManages PR including messaging, press releases, story/article placement, and speaking engagements for leadership.Manages Investor Relations communicationsTracks, collects, and analyzes metrics to continually measure, enhance, and adapt outreach effortsCoordinates with Marketing on publicity/outreach/messaginPerforms other duties as needed. Qualifications Work Experience, Certifications and Education Ten+ years’ appropriate background/experience in PR, marketing, communications, or related disciplinesStrong communications and interpersonal relationship skillsStrong video and editing skillsProven successful track record designing and executing public relations campaignsStrong relationships or ability to build strong relationships with media outletsExperience in acting as company spokesperson with broadcast and printExceptional writing and editing skillsSolid experience with social media, including managing activities on/strategies for all major platformsComfortable working with people at all levels of the organization Competencies DecisivenessDeliberative Decision MakingLeadership CommunicationLeadership MaturityLeading ChangeOrganizational SavvyStrategic Talent ManagementStrategic Thinking The Company is an Equal Opportunity Employer.