Senior Manager, Marketing Strategy

About the role

The Marketing Strategy & Operations team is focused on developing a broad, strategic vision for Keurig Dr Pepper’s core beverage categories and identifying new growth opportunities within them. Working closely with the Senior Director of Marketing Strategy & Operations, the Marketing & Innovation leadership team, and cross-functional commercial leaders, the Senior Manager will lead the development of category growth platforms, define brand roles, influence brand prioritization, guide strategic initiatives, and develop capabilities to enable operational efficiency.

Responsibilities

• Work with the Marketing & Innovation leadership team to uncover and address strategic opportunities across core KDP beverage categories (Soda, Water, Juice, Tea, Energy, etc.)
• Partner with the Innovation team and Corporate Strategy team to evaluate KDP entrance into new/emerging categories and prioritize opportunities
• Conduct research and analysis to shape category participation and brand investment strategies
• Identify brand renovation opportunities across the core portfolio and prioritize opportunities based on value to KDP
• Serve as an internal consultant, leading special strategic projects with cross-functional teams to drive swift action
• Serve as a steward for the company’s total portfolio performance by building expertise in all of KDP’s brands and categories
• Drive results, define outcomes, and ensure that the category strategies are executed successfully to achieve planned business outcomes
• Identify business questions and develop strategic, analytical, and financial frameworks to answer them
• Synthesize complex problems into clear, actionable plans and ensure execution for success
• Drive alignment among senior leaders

Requirements

• Bachelor’s degree from an accredited US or international university in Marketing, Economics, Accounting, Business, Finance, or other highly analytical discipline (e.g., Engineering)
• 5-7 years of experience in Strategy, Marketing, Finance, OR 3 years if in a leading consulting firm
• Experience applying technical skills in corporate strategy and business development, financial modelling and analysis, strategic problem solving, and business plan development
• Advanced MS Excel skills (e.g., working with large datasets, modelling)
• Experience developing and delivering compelling MS PowerPoint presentations

Qualifications

The ideal candidate will bring 3 or more years of management consulting experience from a leading strategy consulting firm or 7+ years in a Marketing, Strategy, or Finance function. They will provide broad, analytical, and strategic input into the KDP portfolio strategy. Blending strong internal capabilities with creative, external perspectives, the successful candidate will champion new initiatives that demonstrate breakthrough thinking.

Skills

• Strong leadership skills, including strategic thinking, project leadership, collaboration, and influencing skills, as well as ability to manage ambiguity
• Strong analytical thinking and problem-solving skills, with the ability to learn and adapt quickly
• Excellent oral and written communication skills - the ability to communicate at senior leadership levels with ability to quickly gain credibility
• Outstanding collaboration skills, with proven ability to work with multiple stakeholders across business lines to accomplish shared goals and manage expectations

Benefits

• Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time)
• 401k with company match
• Tuition Reimbursement
• Mileage Reimbursement
• Annual bonus based on performance and eligibility

Pay

Salary Range: $130,700-170,000. Actual placement within the compensation range may vary depending on experience, skills, and other factors.