Senior Manager, Marketing Intelligence
Ladders · United States · 4 wk ago
RemoteRemoteMarketing$109k–$175k/yrFull-time
Responsibilities
- Own global marketing forecasting and performance intelligence for various acquisition channels
- Serve as the centralized partner for FP&A on marketing investment planning influencing $40M+ in spend
- Develop performance narratives and insights for monthly Executive Business Reviews
- Identify risks and opportunities in marketplace performance, leading deep dives into metric shifts
- Build scenario planning frameworks to test assumptions and evaluate trade-offs
- Monitor competitive dynamics and translate emerging trends into actionable insights
- Inform marketing attribution and measurement plans in partnership with Data and FP&A
- Support Board-level materials, delivering high rigor and clarity in insights for critical decisions
Qualifications
- 6-8 years of experience in marketing analytics, forecasting, or business intelligence
- Deep expertise in acquisition performance measurement across various channels including Paid Media and SEO
- Ability to synthesize complex information into clear narratives for executive-level discussions
- Proactive in identifying risks and performance shifts with a business-focused problem-solving approach
- Experience influencing strategic investment decisions in multi-market or global environments
- Strong cross-functional leader capable of building alignment across multiple teams
- Exceptional communication and organizational skills in fast-paced environments
Benefits
- Medical and dental coverage
- Retirement savings options
- Generous leave policies
- Hybrid work model with in-office requirements