Senior Manager, Growth Marketing & Sales Enablement
Harper Auto Wash · Knoxville, TN · 2 wk ago
Sales$75k–$100k/yrFull-time
What You'll Own
- Unlimited membership growth and retention
- Driveway sales messaging and conversion rate support
- CRM campaigns, winbacks, customer journeys, email/SMS, and automation
- Local marketing, community partnerships, events, and sponsorships
- Website, social media, SEO, Google Business Profile, and reputation support
- Menu, offer, promotion, signage, and in-store media coordination
- Fleet, family plans, interior cleaning services, and new service launch support
- New-location marketing, grand opening plans, and first-90-day growth ramps
- KPI reporting tied to membership growth, churn, conversion, campaign ROI, and customer experience
What Success Looks Like
- More Unlimited members
- Better retention and winback performance
- Higher driveway conversion
- Stronger local brand visibility
- Clearer customer communication
- Better campaign reporting
- More consistent execution across all locations
How You'll Thrive Here
- You are a practical, high-ownership growth operator who can move from strategy to execution quickly
- You can shape the campaign, brief the designer, check the signage, review CRM performance, support store leaders, and adjust based on results
- You are creative, organized, data-aware, AI-skilled, and comfortable working across operations, customer service, vendors, store teams, and leadership
- You understand that great marketing is not just about activity. It is about moving the business
Ideal Experience
- 5 or more years in marketing, growth, sales enablement, retail, hospitality, automotive, local services, or membership/subscription businesses
- Experience with CRM, email, SMS, social media, local marketing, reputation management, and campaign reporting
- Strong project management and communication skills
- Strong creative judgment with copy, design, offers, signage, and customer-facing messaging
- Comfortable owning results, not just activity
- Experience with car wash, fleet programs, loyalty programs, or multi-location businesses is a plus
Benefits
- Medical, dental, and vision insurance
- 401(k) plan
- Employer-paid life insurance
- Paid holidays
- Paid vacation
- Paid sick time
- Opportunities for advancement
- Healthy work/life balance
Compensation
- Base salary: $75,000 - $100,000
- Additional incentives to be determined
How to Apply
Submit your resume and a short note on why this role fits you.
Bonus points for examples of growth campaigns, CRM programs, local marketing, sales enablement, or membership/subscription work you have owned.