Senior Manager, Genesis Regional Marketing Ops (West & Mountain States)

We need to output HTML fragment with sections: About the role? Actually the posting includes "WORK MODEL" then "What You Will Do", "How You Will Make An Impact", "What You Will Bring To The Role", "What Hyundai Can Offer You", "What Happens Next", "Other Details". We need to use headings

for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. But we must map content accordingly. The instruction: "use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." So we should use those headings only if content exists. We should not repeat job title. We need to include sections only when posting has real, specific content. So we need to decide which sections to include. We have content: Overview/intro (At Genesis...). Could be "About the role". Responsibilities: "What You Will Do" and "How You Will Make An Impact". Requirements/Qualifications/Skills: "What You Will Bring To The Role". Benefits: "What Hyundai Can Offer You". Pay: compensation range. Schedule: maybe not present. There's mention of "WORK MODEL" but not details. No schedule specifics. So we may omit Schedule. We need to include Pay section if posting actually states them. Yes compensation range given. So Pay section. Benefits: list of benefits given. We need to use

• for any list of duties/requirements/benefits. So for responsibilities we can list bullet points. For requirements/qualifications/skills also bullet list. For benefits bullet list. We need to preserve all substantive information, not invent or summarize away detail. Must not include boilerplate like EEO, etc. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. So we should omit "What Happens Next", "Other Details", EEO statements, physical requirements maybe? Physical requirements: "Normal office duties. Overnight travel as necessary (15-30%)." That's substantive? It's about schedule/travel. Could be considered schedule? Might be included under Schedule? But schedule not defined. Could be included under "Schedule" if we treat travel as schedule? However instruction: only create Schedule section if posting actually states them. It does state overnight travel as necessary (15-30%). That's schedule/travel info. So we could include a Schedule section with that detail. But we need to decide if we want to include Schedule. The instruction says prefer a few substantive sections over many thin ones. We have many sections already. Adding Schedule may be okay if it's substantive. But we could incorporate travel info into Responsibilities or About the role? It's not a duty but a condition. Could be placed under "About the role" as a note. However they said use headings for section headings like About the role, Responsibilities, etc. So we could keep About the role for intro, Responsibilities for duties, Requirements/Qualifications/Skills for qualifications, Benefits for benefits, Pay for compensation, Schedule for travel. That seems reasonable. We must not repeat job title as heading. So no heading for Senior Manager, Genesis Regional Marketing. We need to output only HTML fragment, no /, no markdown fences. Let's craft:

  About the role

  At Genesis, we’ve rethought our business and created cars that combine performance, quality, design and innovation into a complete package. It’s time you rethink what you expect from an employer. At Genesis, we understand you're not just building a career – you're building a life. We believe in our people and realize that our success is a direct result of our commitment in offering you great opportunities for your career. If you would enjoy working in a dynamic environment and are looking for a chance to become part of a stellar team of professionals, we invite you to apply online today.

  Responsibilities

  • Oversee & manage all regional marketing activities within the designated Genesis Region, including Tier 2 Retailer Advertising Associations, Retail Digital Marketing, Internet Lead and High Value Actions performance and analysis, Market Support Program (MSP) Initiative & Corporate Social Responsibility (CSR) activities.
  • Manage Genesis Retailer Ad Associations (RMAP) across the region, driving retailer engagement and marketing effectiveness.
  • Analyze lead performance data and implement strategies to improve retailer and regional lead management results.
  • Partner with National Retail Marketing to align retailer lead-generation and Certified Website programs.
  • Oversee execution of the Genesis Retailer Co-op Program and ensure equitable distribution of co-op funds.
  • Support Retail Digital Strategy Consulting initiatives to enhance retailer digital marketing performance.
  • Lead regional Corporate Social Responsibility (CSR) efforts, including Genesis Gives and the Genesis Inspiration Foundation.
  • Ensure compliance of all Tier 3 retailer advertising with Genesis brand standards and advertising policies.
  • Collaborate with National Office teams to develop, implement, and administer Market Support Programs (MSP).
  • Process MSP payments and resolve retailer payment and incentive-related issues.
  • Manage departmental budgets and maintain expenses within approved guidelines.
  • Plan and execute regional organizational meetings and events.
  • Support Regional General Manager with governance processes, including OCM and PRM activities.
  • Serve as the primary liaison between Market Managers, dealership personnel, and the National Incentives team.
  • Maintain expertise in national and regional incentive programs to support retailer performance.
  • Provide team leadership, employee development, and budget oversight as required.
  • Approve all time off, training, expense reporting, and miscellaneous spending for applicable programs and direct reports.
  • Conduct RFP and vendor selection.
  • Conduct regular performance evaluations of direct reports, where applicable; develop employee business focus and plans for direct reports for the future.

  Requirements

  • Must be a high school graduate.
  • Bachelor’s degree preferred.
  • Master’s degree is a plus.
  • Eight or more years of experience.
  • Three or more years of experience in automotive retail marketing, regional/Tier 2 or Tier 3 marketing strategies and tactics, preferably from the OEM side.
  • Supervisory experience is preferred.
  • Agency and/or vendor experience helpful.
  • Ability to manage multiple projects in a fast paced environment.
  • Ability to develop strong interpersonal relationships with both HQ and field team members.
  • Ability to craft and deliver the right message to the right audience.
  • Strong public speaking ability.
  • Strong analytical affinity with attention to detail.
  • Strong automotive industry knowledge.

  Benefits

  • Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
  • Holiday Pay - the company shuts down with pay between Christmas and New Years.
  • Vacation and sick time off
  • Healthcare insurance (medical, dental, and vision)
  • 401(K) company match
  • Additional 401(K) Employer Enhanced Contribution program – eligible after 1 year of employment, in addition to the regular employer matching contribution
  • Basic life insurance, short- and long-term disability
  • Mental health, wellbeing, and employee assistance program
  • Health advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits)

  Pay

  Compensation Range: $114,800 - $164,000 annual base salary

  Schedule

  Overnight travel as necessary (15-30%). Normal office duties.

  We need to ensure we didn't include boilerplate like "What Happens Next", "Other Details", EEO, etc. We omitted those. Check for any duplicated lines: we have not repeated. Check that we didn't include "WORK MODEL" heading; we omitted. Check that we didn't include "What Hyundai Can Offer You" heading; we used Benefits. Check that we didn't include "What You Will Bring To The Role" heading; we used Requirements. Check that we didn't include "What You Will Do" and "How You Will Make An Impact" separate; we merged into Responsibilities. Check that we preserved all substantive information: The intro paragraph includes all the motivational text. The responsibilities bullet list includes all items from both sections. Let's verify we didn't miss any: From "What You Will Do": list includes overseeing & managing all regional marketing activities within the designated Genesis Region. These oversite activities include, but are not limited to, Tier 2 Retailer Advertising Associations, Retail Digital Marketing, Internet Lead and High Value Actions performance and analysis, Market Support Program (MSP) Initiative & Corporate Social Responsibility (CSR) activities. We captured that as first bullet. From "How You Will Make An Impact": list includes: - Manage Genesis Retailer Ad Associations (RMAP) across the region, driving retailer engagement and marketing effectiveness. - Analyze lead performance data and implement strategies to improve retailer and regional lead management results. - Partner with National Retail Marketing to align retailer lead-generation and Certified Website programs. - Oversee execution of the Genesis Retailer Co-op Program and ensured equitable distribution of co-op funds. - Support Retail Digital Strategy Consulting initiatives to enhance retailer digital marketing performance. - Lead regional Corporate Social Responsibility (CSR) efforts, including Genesis Gives and the Genesis Inspiration Foundation. - Ensure compliance of all Tier 3 retailer advertising with Genesis brand standards and advertising policies. - Collaborate with National Office teams to develop, implement, and administer Market Support Programs (MSP). - Process MSP payments and resolved retailer payment and incentive-related issues. - Manage departmental budgets and maintained expenses within approved guidelines. - Plan and execute regional organizational meetings and events. - Support Regional General Manager with governance processes, including OCM and PRM activities. - Serve as the primary liaison between Market Managers, dealership personnel, and the National Incentives team. - Maintain expertise in national and regional incentive programs to support retailer performance. - Provide team leadership, employee development, and budget oversight as required. - Budget management. - Approve all time off, training, expense reporting, and miscellaneous spending for applicable programs and direct reports. - RFP and vendor selection. - Conduct regular performance evaluations of direct reports, where applicable; develop employee business focus and plans for direct reports for the future. We captured all these as bullets. Note we have "Budget management." as separate bullet? We included "Manage departmental budgets and maintain expenses within approved guidelines." and also "Provide team leadership, employee development, and budget oversight as required." plus "Approve all time off, training, expense reporting, and miscellaneous spending for applicable programs and direct reports." plus "Conduct RFP and vendor selection." plus "Conduct regular performance evaluations..." Good. Check we didn't duplicate: we have "Manage departmental budgets and maintain expenses within approved guidelines." and also "Provide team leadership, employee development, and budget oversight as required." That's fine. Now Requirements: we captured all bullet points from "What You Will Bring To The Role". Let's verify: - Must be a high school graduate. - Bachelor’s degree preferred. - Master’s degree is a plus. - Eight or more years of experience. - Three or more years of experience in automotive retail marketing, regional/Tier 2 or Tier 3 marketing strategies and tactics, preferably from the OEM side. - Supervisory experience is preferred. - Agency and/or vendor experience helpful. - Ability to manage multiple projects in a fast paced environment. - Ability to develop strong interpersonal relationships with both HQ and field team members