Senior Manager, Events and Tradeshows

About the role

Headquartered in Plano, TX, Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances, and enterprise solutions. We are seeking a Senior Marketing Manager to lead planning and strategy for major US tradeshows and events. This position will work with internal stakeholders across all lines of business to execute best-in-class events and achieve business goals, as well as manage outside agencies to ensure Samsung is represented correctly and effectively according to our Brand Guidelines.

Up to 50% domestic travel is required for this role.

Responsibilities

• Lead coordination and execution of major trade shows and events (10+ major events and 5-10 smaller events annually).
• Determine execution plans for tradeshows and events, aligning demonstrations of Samsung offerings with brand guidelines.
• Establish and manage ROI, timelines, budgets, and workflows to deliver against objectives and deadlines.
• Support the development of the annual strategic event calendar based on divisional direction and industry insight.
• Organize multiple stakeholders, including Marketing, PR, HQ, and Management, for each event.
• Identify and manage internal and external services, such as exhibitor vendors, craft services, event management, hotel/travel, freight, and logistics.
• Support internal and external communication regarding all events to ensure proper participation.
• Make regular decisions for tradeshow and event execution, including vendor management, exhibit design, budget management, and overall show execution.
• Lead full strategy for major US tradeshows, including logistics for assets and storage, cost and funding strategy, and asset inventory/reduction plans.
• Provide guidance on tradeshow and event execution to new contracted employees as a knowledge expert.

Requirements

• 8+ years of experience in event and tradeshow management.
• Highly organized with the ability to multitask, manage multiple deadlines, and maintain key relationships with vendors and internal/external organizations.
• Extensive knowledge of trade show activities and venues.
• Expertise in managing large-scale projects with multiple stakeholders, including time management, budget management, and project management.
• Ability to work independently or with teams, and lead/manage a small team for major events.
• Strong project management acumen to lead cross-functional work streams for successful and on-time execution.
• Exceptional written and verbal communication skills.
• Ability to prioritize tasks effectively and thrive in a fast-paced, unpredictable environment.
• Collaborative team player with strong interpersonal and relationship-building skills.
• Bachelor’s degree in Communications, Marketing, Public Relations, or Event/Hospitality Management preferred (equivalent direct experience in corporate events accepted).

Benefits

Regular full-time employees (salaried or hourly) have access to benefits including:

• Medical, Dental, and Vision insurance.
• Life Insurance and 401(k).
• Employee Purchase Program and Tuition Assistance (after 6 months).
• Paid Time Off and Student Loan Program (after 6 months).
• Wellness Incentives.
• MBO bonus compensation, based on company, division, and individual performance.