Senior Manager eCommerce

Sharp Electronics is seeking a strategic and hands-on Senior Manager of Ecommerce and Digital Marketing to lead the growth of our Consumer Electronics and Home Appliance business. This role drives online sales growth across direct-to-consumer channels and retail marketplace platforms, ensuring marketing acquisition efforts and sales strategies translate into measurable revenue.

About Sharp Home Electronics Company Of America (SHCA)

SHCA is a manufacturer, marketer, and servicer of premium home appliances. SHCA includes:

• Sharp Electronics Marketing Company of America (SEMCA) in Montvale, NJ: a marketer of built-in kitchen appliances and air purifiers.
• Sharp Services and Support Group (SSG): a nationwide support operation and servicer of Sharp products for consumers and dealers.
• Sharp Manufacturing Company of America (SMCA) in Memphis, TN: a manufacturer of premium cooking products sold under the Sharp badge and more than a dozen OEM partner brands.

Responsibilities

• DTC eCommerce Leadership
  • Own the strategy, performance, and P&L for Sharp’s direct-to-consumer eCommerce platform, ensuring profitable growth and a seamless customer experience.
  • Develop and execute sales, promotional, and merchandising strategies aligned with brand priorities and product roadmaps.
  • Partner with Digital Marketing to translate traffic-driving campaigns into optimized onsite engagement, balancing storytelling with sales conversion.
  • Lead A/B testing and funnel optimization, overseeing initiatives to improve CVR, AOV, and repeat purchase rates.
• Marketplace Growth & Management
  • Manage Sharp’s presence and growth on retail marketplaces (Amazon, Best Buy.com Marketplace, Walmart Marketplace, etc.), focusing on assortment strategy, pricing, and content optimization.
  • Leverage insights, reviews, and competitive data to improve digital shelf visibility, product rankings, and conversion rates within each platform.
  • Collaborate with the Sales team to ensure consistent strategy between marketplaces and retail.com accounts, maintaining clarity of ownership.
• Site, Experience & Merchandising Optimization
  • Own site merchandising strategy, including product assortment planning, navigation, onsite search optimization, and content hierarchy to improve discoverability and conversion.
  • Lead ongoing optimization and enhancement of Sharp’s eCommerce platforms to ensure superior UX, mobile responsiveness, performance, journey mapping, and site stability.
  • Implement and refine new platform features, personalization capabilities, and UX improvements that drive customer engagement and revenue growth.
  • Manage end-to-end product catalog setup and merchandising, including technical SEO foundations and alignment with campaign execution.
  • Partner with Creative and Brand teams to ensure product presentation and storytelling reflect Sharp’s design and technology leadership.
  • Lead the digital roadmap for the eCommerce experience, including feature development, content refreshes, and integrations such as onsite search, ratings and reviews, payment solutions, and personalization tools.
• Analytics, Forecasting & Operations
  • Establish and monitor key eCommerce metrics—including traffic, conversion rate, margin, CAC, and customer retention.
  • Collaborate with demand planning and operations teams to ensure accurate forecasting, inventory levels, and fulfillment performance.
  • Monitor and optimize key KPIs including traffic growth, engagement, add-to-cart rate, conversion, and revenue.
  • Develop dashboards and executive reports detailing DTC and marketplace insights with actionable recommendations.
  • Ensure platform compliance, data accuracy, and operational best practices across all commerce platforms.
• Cross-Functional Collaboration
  • Partner with the Digital Marketing team on campaign timing, messaging alignment, and performance analysis without overlapping ownership of paid media or content.
  • Work closely with Supply Chain, Service, and IT to streamline order management and post-purchase experience.
  • Identify new partnerships, technologies, and innovations that elevate Sharp’s digital commerce capabilities and competitiveness.

Requirements

• Bachelor’s degree in Business, Marketing, or a related field; MBA or equivalent experience preferred.
• 5+ years of experience managing DTC eCommerce and marketplace channels, ideally within consumer electronics, appliances, or premium durable goods.
• Proven track record of P&L management and revenue/profit growth through paid media, CRM, and site & channel optimization.
• Strong knowledge of eCommerce platforms (Big Commerce/Salesforce + subordinate plugins), marketplace management systems, and analytics tools.
• Strong analytical and project management skills with a focus on performance metrics and data-driven decision-making.
• Experience managing retail marketplaces preferred.
• Excellent leadership and communication skills, with the ability to work cross-functionally in a fast-paced environment.
• Collaborative mindset with equal emphasis and capability to “do as well as direct”.
• Continuous learner with the drive to implement new initiatives and learnings to enhance the customer experience.

Benefits

• Comprehensive, family-friendly healthcare plans (medical, dental, vision).
• 401k retirement plan with a competitive match and financial support tools.
• Employee Assistance Plan for mental and behavioral health, balance, and support.
• Financial protection for you and your family (life insurance and disability insurance).
• Rewarding and holistic wellness program.
• Training, professional development, and mentorship.
• Full suite of voluntary insurance benefits for financial planning (auto, home, ID protection, and legal).
• Dynamic culture focused on innovation, diversity, and smarter work practices.

Pay

$119,000 - $150,000 USD (excludes bonuses, incentives, differential pay, and other forms of compensation or benefits). Starting salary determined by experience, education, training, certification, and location. Eligibility for annual discretionary incentive awards, commissions, and program-specific awards may apply.