Senior Manager, Business Excellence & Asset Management

Key Responsibilities

• Provide operational oversight of vendor engagements post contract execution
• Review and govern Service Level Agreements (SLAs) to ensure alignment with Master Service Agreements (MSAs), approved rate structures, and business objectives
• Monitor vendor performance against Key Performance Indicators (KPIs)/Service Level Agreements (SLAs) and manage issue escalation and remediation
• Validate deliverables prior to invoice approval in partnership with Finance
• Track and report vendor related cost savings, spend efficiency, and optimization outcomes
• Ensure proper engagement documentation, governance, and closeout

Enterprise Asset Management Strategy & Governance

• Define and lead enterprise strategy for Digital Asset Management (DAM), content libraries, claims automation, and modular content reuse
• Establish and maintain metadata standards, taxonomies, naming conventions, and governance models
• Ensure brand consistency and regulatory compliance across all managed assets

DAM System Administration & Operations

• Serve as Subject Matter Expert for DAM platforms (e.g., Veeva, AEM)
• Manage system configuration, folder structures, ingestion, versioning, and archiving
• Partner with IT and vendors to support enhancements, integrations, and ongoing system performance

Content Lifecycle Management & Compliance

• Oversee asset lifecycle from creation through retirement
• Ensure Material and Licensing Rights (MLR) compliance, usage rights management, and accurate version control
• Maintain audit-ready documentation for regulatory and internal reviews

Content Librarianship & Curation

• Build and maintain curated libraries of scientific literature, disease area resources, claims, and marketing materials
• Ensure content accuracy, traceability, and accessibility for marketing, medical, and research teams

Collaboration, Training & Adoption

• Partner cross-functionally to streamline workflows and improve adoption
• Develop training materials, Standard Operating Procedures (SOPs), and best practices for DAM and content lifecycle management
• Support global and local teams in consistent system usage

Analytics & Continuous Improvement

• Track DAM performance, content reuse, workflow efficiency, and vendor performance metrics
• Identify process gaps, risks, and improvement opportunities
• Drive continuous improvement initiatives across Marketing Operations

Qualifications & Experience

• 8–12+ years of experience in Marketing Operations, Business Excellence, Asset Management, Vendor Management, Content Operations, or related roles
• Proven experience in digital asset management (DAM), content lifecycle management, and taxonomy/metadata development, preferably within pharmaceuticals or other highly regulated industries
• Strong expertise in: Digital Asset Management platforms (e.g., Veeva, AEM, or similar enterprise DAM solutions), MLR processes and regulatory compliance environments, content governance, version control, and usage rights management
• Demonstrated experience in: Vendor management and post award operational governance, driving cost optimization and measurable savings related to external spend, designing scalable workflows, standards, and governance models, ability to operate as a subject matter expert and strategic partner across Marketing, Medical, Legal, Compliance, IT, Finance, and Procurement, excellent communication, stakeholder management, and organizational skills
• Experience supporting modular content strategies and content reuse strongly preferred