Senior Manager / Associate Director, Peer-to-Peer and Congress Marketing

Responsibilities

• Lead the development and execution of the P2P strategy aligned to brand objectives and launch priorities.
• Design and manage speaker bureau programs, including content development, speaker training, performance tracking, and partnership with the sales team to ensure execution excellence.
• Identify and execute P2P education opportunities (e.g., product theaters, satellite programs) to expand reach and enhance impact through innovative formats.
• Own end-to-end execution of advisory boards, including objective setting, logistics, content development, stakeholder alignment, and synthesis of actionable insights.
• Implement and manage third-party programs and external engagements to systematically gather HCP insights and inform brand strategy.
• Develop HCP-facing derivative materials to support in-office and local program delivery.
• Own end-to-end congress strategy for key national and regional meetings.
• Lead the development of corporate booth strategy, design, and content for major medical congresses, ensuring alignment with corporate and brand objectives.
• Develop field-facing congress tools and materials to support sales-led regional and local conferences.
• Establish and cultivate strategic partnerships with key national societies, identifying opportunities to enhance presence and drive brand awareness.
• Drive integrated pre-, during-, and post-congress engagement strategies to maximize reach, insight generation, and return on investment.

Qualifications

• Bachelor’s degree required; advanced degree (e.g., PharmD, MBA) preferred.
• A minimum of 5+ years of experience in pharmaceutical, biotech, or healthcare marketing, or equivalent; oncology experience preferred.
• Oncology launch experience required.
• Proven track record in speaker bureau management, peer-to-peer program and advisory board execution, and congress planning.
• Strong understanding of MLR/PRC processes, claims substantiation, and OPDP regulations.
• Demonstrated ability to thrive in a fast-paced biotech environment.
• Ability to travel ≥30%, including occasional weekends.

Washington State Pay Range

Senior Manager: $174,757 - $218,717
Associate Director: $185,400 - $232,037
Washington State Pay Range: $174,757 - $232,037 USD

E/E/O
Immunome, Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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• E-Verify Participation Poster
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• Right to Work Poster (Spanish)