Senior Manager, Analytics Products

About the role

The Senior Manager, Analytics Products is responsible for owning and executing a subset of AbbVie's Omnichannel analytics portfolio. This role requires a strong product ownership mindset, combined with expertise in applied AI/ML.

Responsibilities

• Own the product vision, strategy, and roadmap for a defined subset of Omnichannel analytics capabilities.
• Define the problem space, articulate business outcomes, user needs, scope, and the product backlog, while partnering with Data Science, Data Transformation, and BTS on technical delivery.
• Manage the full APEX product lifecycle across 2–3 assigned Omnichannel initiatives, from Intake and Solutioning through Prioritization, Build & Validate, Delivery & Adoption, and Measure & Enhance.
• Drive value-based prioritization, make disciplined trade-off decisions on scope, features, and timelines based on business impact, and define clear acceptance criteria for deliverables.
• Define and track success metrics, including adoption and business impact, and support closed-loop measurement frameworks to assess end-to-end promotional effectiveness.
• Partner with Marketing, Digital Lab, BTS, APEX Business Units, and external vendors to co-develop analytics solutions that deliver quantifiable value across HCP and patient journeys.
• Represent assigned analytics products in Product Council forums as the authoritative voice on product direction and trade-offs, feeding updates to the AD for Steering Committee visibility.
• Engage stakeholders consultatively, shifting conversations from feature requests to problem definitions, user outcomes, and measurable results.
• Communicate insights and strategy clearly, creating compelling roadmap presentations and recommendations for senior cross-functional audiences.

Qualifications

• Bachelor's degree in Business Administration, Statistics, Economics, Engineering, or a related quantitative field. Advanced degree (MBA, MS, or PhD) preferred.
• 8+ years in marketing analytics, digital analytics, or commercial analytics in biopharma, healthcare, or life sciences.
• 4+ years as a product owner or product manager for analytics, data, or technology products, with full lifecycle ownership.
• 4+ years in omni-channel analytics, engagement analytics, journey analytics, or closed-loop measurement.
• 4+ years defining data and technology requirements in collaboration with data science, engineering, or technology teams.
• 4+ years measuring commercial effectiveness via promotional response analysis, closed-loop measurement, A/B testing, or quasi-experimental methods.
• Demonstrated experience coordinating with vendor and external partners to support analytics delivery.
• Hands-on experience with data science tools (Python, R, SQL) and ability to engage technically with data science and technology partners.

Preferred Experience

• Agile product development experience: backlog management, sprint planning, user story writing, and acceptance criteria.
• Familiarity with pharma data sources (Symphony Health, IQVIA, or equivalent prescription, patient, and omnichannel marketing data).
• Exposure to formal product governance frameworks, including intake triage, investment prioritization, and steering committee processes.