Senior Integrated Campaigns Manager

Marketing Austin, New York City, San Francisco Full Time Senior Integrated Campaigns Manager Careers /Marketing Marketing Austin, New York City, San Francisco Full Time About Vercel Vercel is the agentic infrastructure company, freeing people and agents to ship what's next. For more than a decade we've helped builders move from idea to production with speed, security, and exceptional developer experience. Now we're scaling our products for both agents and people to ship and run software, built in the open and trusted by OpenAI, PayPal, Ramp, Supreme, and millions of developers worldwide. About The Role Vercel is hiring a Senior Integrated Campaigns Manager to architect and lead the global, multi-channel campaigns that drive awareness, adoption, and pipeline for Vercel's platform and developer tools. You will report to the Head of Strategic Events & Integrated Demand Generation and own Vercel's integrated campaign motion. You'll translate product and business priorities into cohesive campaign narratives that resonate with developers, technical decision-makers, and enterprise buyers then orchestrate the cross-functional machine that brings them to life. Working alongside Product Marketing, Growth, Digital, Field Marketing, Strategic Events, and Sales, you'll unify individual channel efforts into a single integrated motion. Every campaign you run will blend developer-first storytelling with enterprise-grade messaging and span the full funnel from first touch to closed revenue. If you’re based within a pre-determined commuting distance of one of our offices (SF, NY, London, or Berlin), the role includes in-office anchor days on Monday, Tuesday, and Friday. If you're located beyond that distance, the role is fully remote. For location-specific details, please connect with our recruiting team. What You Will Do Own the end-to-end strategy, planning, and execution of Vercel's global integrated campaigns, from big-idea development through channel activation, measurement, and iteration.Translate product and business priorities into campaign narratives and messaging architectures tailored to distinct audiences: developers, full-stack teams, product leaders, and enterprise buyers.Orchestrate multi-channel programs across paid, owned, and earned channels in partnership with Growth, Digital, and Performance Marketing, ensuring every touchpoint ladders up to a unified story.Partner with Strategic Events and Field Marketing to extend campaigns into trade shows, regional events, and developer meetups to create experiences that reinforce the campaign narrative in person.Align with Sales and BDR leadership so campaigns fuel outbound motions with the right messaging, content, and follow-up plays that convert.Build and maintain the global campaign calendar, managing dependencies, sequencing, and regional alignment across functions and time zones.Define success metrics upfront, then measure, report, and optimize by running structured experiments across creative, messaging, channels, and audience segments.Mentor and guide campaign best practices across the marketing org, raising the bar for how Vercel plans and ships integrated programs. About You 7+ years of B2B marketing experience, with 3+ years leading integrated or demand generation campaigns — within developer tools, cloud infrastructure or other technical SaaS products.A proven track record of owning global, full-funnel campaigns end to end, with clear pipeline and revenue impact you can point to.Deep understanding of developer audiences and the nuances of marketing technical products without dumbing them down.A strong storyteller who can shape a campaign narrative and hold it consistent across every channel and region.Exceptional program management skills: you can coordinate across regions, time zones, and a dozen stakeholders without dropping threads.Data-fluent, with hands-on experience defining KPIs, building reporting, and using performance data to make optimization calls.Comfortable operating with autonomy in a fast-paced, high-growth environment where priorities evolve quickly. Bonus If You Have marketed directly to developer communities or run technical content programs.Have launched campaigns supporting AI, cloud, or infrastructure products.Have worked in both high-growth startups and large-scale enterprise organizations. Compensation & Benefits Competitive compensation package, including equity.Inclusive Healthcare Package.Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.Flexible Time Off.We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed. The San Francisco, CA base pay range for this role is $150,000 - $207,000. Actual salary will be based on job-related skills, experience, and location. Compensation outside of San Francisco may be adjusted based on employee location. The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role. Your recruiter can share more details during the hiring process. Disclosures Privacy: Please review our Job Applicant Privacy Policy for more information on how we handle your data.Equal Opportunity: Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description. Apply Now. Tell us why you’d be a good fit for the Senior Integrated Campaigns Manager role. 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Are you currently based in any of these countries? Please note these are the only countries where we are accepting applications United States Germany United Kingdom Argentina Australia Canada India Japan Other Will you require Visa Sponsorship now, or in the future? Yes No Your authorization to work in the country where you live. Please choose the option that describes your work authorization. I am authorized to work in the country due to my nationality I am authorized to work in the country based on a valid work permit and do not need a company to sponsor my visa I am authorized to work in the country based on a valid work permit which needs to be sponsored by the company I work for I am not authorized to work in the country and need visa support Other Do you live in one of the following states? Alabama, Alaska, Delaware, Kansas, Maine, Mississippi, Montana, Nebraska, New Mexico, North Dakota, South Dakota, West Virginia, or Wyoming. Yes No This role is hybrid (3 days/week) based out of our SF, NYC, or Austin office. Are you committing to this hybrid set up? Yes No Where did you first hear about this role? Events Built In LinkedIn Google Search Advertisements Other job boards LLMs (ChatGPT, etc.) I'm a Vercel customer Referral from a Vercel customer Referral from a Vercel team member Social media (X, Instagram, YouTube, etc.) Other Content (news articles, podcasts, blogs) Developer communities (GitHub, Hacker News, Reddit, etc.) Other By submitting my application, I acknowledge that I have read and understand Vercel’s Job Applicant Privacy Notice ↗ Acknowledge/Confirm Please double-check all the information provided above. Ensuring accuracy is crucial, as any errors or omissions may impact the review of your application. I have reviewed and confirmed that all the information provided is accurate and complete. U.S. Standard Demographic Questions. 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