Senior Influencer Marketing Specialist - US. Remote

About Us

VistaPrint is the design and marketing partner to millions of small businesses around the world. For over 20 years we’ve been inspired by small businesses, and we work incessantly to deliver solutions to their evolving needs. Together, VistaCreate, 99designs by Vista and VistaPrint represent a full-service design, digital and print solution, elevating small businesses’ presence in physical and digital spaces and powering them to achieve success.

About the Role

VistaPrint's influencer program has grown from a small pilot into a scaled engine driving brand awareness, content creation, and customer acquisition across North America. This role sits within our global Affiliate & Influencer team, with a dedicated focus on the North America program. You'll play a key role in how our influencer program runs day-to-day — owning the operational rhythm, keeping our agency accountable, and making sure the program delivers.

Responsibilities

• Define and execute a data-driven influencer channel strategy that delivers against growth KPIs — and present clear performance narratives to marketing leadership on a regular cadence.
• Run program performance end-to-end: build reporting rhythms, design and run structured tests, document learnings, and optimize on weekly and monthly cycles.
• Manage the agency relationship from scope through delivery: fee structures, budget discipline, sharp negotiations, and ongoing strategic alignment.
• Collaborate across Paid Media, Brand, Creative, Social, and Analytics to keep influencer strategy integrated with the broader marketing system.

Requirements

• 3-5 years in influencer marketing with demonstrated performance results.
• Solid understanding of how influencer programs work across Meta, TikTok, and YouTube — platform fluency matters here.
• Strong organizational and project management skills; you're the person who makes sure nothing falls through the cracks.
• Comfort working with data: pulling reports, tracking performance, and flagging what's working and what isn't.
• Clear, confident communicator with agencies, creators, and internal teammates alike.

Benefits

VistaPrint offers a comprehensive benefits package, including health, wealth and wellness programs, as well as long-term equity incentives, subject to eligibility.

Pay

US Target Hiring Range: $65,000.00 - $110,000.00 Per Year. The actual salary offered will depend on factors such as location, education, training, and experience.