Senior Growth Marketing Specialist
About the role
We are looking for a Senior Growth Marketing Specialist to join our Demand Generation team and help drive expansion revenue across our existing customer base.
Responsibilities
- Support the execution of full-funnel, multi-channel marketing campaigns that drive upsell, cross-sell and revenue growth across the existing customer base.
- Aid in managing end-to-end campaigns execution, from intake through launch, including audience creation, asset coordination, QA, deployment & performance tracking / reporting.
- Maintain campaign calendars and ensure initiatives are delivered on time and aligned to business priorities.
- Collaborate with marketing channel owners, product, operations, and sales teams to ensure campaigns are aligned with business goals.
- Partner with content and creative teams to help develop messaging and visuals that resonate with customers.
- Coordinate campaign assets, messaging, and launch requirements across stakeholders.
- Act as a key point of contact for campaign execution and operational support.
- Identify trends and opportunities for optimization based on campaign and customer behavior data.
- Monitor campaign performance and surface optimization recommendations to improve results.
- Stay current with industry trends and best practices to continuously improve campaign effectiveness.
Requirements
Bachelor's degree in marketing, business, or related field. 3-5 years of experience in marketing, with exposure to customer marketing, demand generation, or lifecycle campaigns. Experience supporting end-to-end campaign execution, including messaging development, creative coordination, and performance tracking. Solid analytical skills and comfort using data to inform campaign decisions and report on performance. Strong written and verbal communication skills, with the ability to contribute to compelling messaging and content. Good organizational and project management skills, with the ability to manage multiple tasks simultaneously. Self-starter who can work both independently and collaboratively as part of a team. Passion for customer-centric marketing and delivering exceptional customer experiences.
Qualifications
Not specified.
Skills
Not specified.
Benefits
Not specified.
Pay
Zone 1: $101,400 USD - $152,000 USD
Zone 2: $94,700 USD - $142,100 USD
Schedule
Not specified.