Senior Growth Marketing Manager

About the role

Raspberry AI is a generative AI design platform for fashion brands and retailers. The company helps these teams move faster from concept to market-ready assets using AI. It has raised $29 million in funding from notable investors like a16z, Khosla Ventures, Greycroft Ventures, and industry leaders such as REVOLVE and Reformation founders.

What we offer

• Innovative culture: A unique opportunity to shape the future of AI in a major industry.
• Growth paths: Opportunities to grow and make a significant impact as the company expands.
• Learning & development: An annual discretionary stipend for professional development.
• Annual company offsite: Team gatherings in various locations around the country.

Qualifications

• 7+ years in growth or demand generation marketing, preferably at a high-growth B2B SaaS or AI company.
• A proven track record of building demand generation programs that drive measurable pipeline.
• Hands-on experience with demand gen channels (paid search/social, email, webinars, ABM) and the tooling behind them (marketing automation, CRM, attribution).
• Exposure to field marketing and events — you've planned and executed them, and you understand how to tie them back to pipeline.
• Strong analytical instincts; comfortable owning a number and reporting honestly.
• A bias toward action and ownership; you're comfortable with ambiguity and energized by building something from scratch.
• Based in or willing to relocate to NYC.
• Strong collaboration skills with the ability to build trust with sales teams and operate as a true business partner.
• Experience working with HubSpot.
• Highly organized with the ability to manage multiple programs simultaneously under tight deadlines.
• Excellent written and verbal communication skills.

What you'll do

• Build and scale up Raspberry's demand generation function, creating multi-channel campaigns across paid, email, webinars, and content syndication that drive qualified pipeline.
• Own the full funnel from lead capture to MQL to pipeline, partnering closely with sales on handoff, scoring, and conversion.
• Plan and run field marketing — industry events, dinners, conferences, and targeted regional activations (especially in fashion/retail hubs) that generate and accelerate pipeline.
• Manage budget and external vendors/agencies, making sharp calls on where to spend.
• Pitch in across the broader marketing motion — content, lifecycle, website, product launches — as priorities shift.

Benefits

• Competitive salary and equity options.
• Comprehensive benefits package including health, dental, and vision insurance.
• Opportunity to work on cutting-edge AI technology with a high-impact team.
• Fully remote with a supportive company culture.
• Be part of a rapidly growing company with significant growth potential.