Senior Field Marketing Manager, Enterprise
Verkada is transforming how organizations protect their people and places with an integrated, privacy-sensitive AI-powered platform that includes solutions for video security, access control, air quality sensors, alarms, intercoms, and visitor management. With more than 30,000 customers (including 100+ of the Fortune 500), a $5.8B valuation, and over $1 billion in annualized bookings, Verkada is at the center of the Physical AI technology shift.
About The Role
As a Verkada Field Marketing Manager, you are the "CMO" for our Enterprise business line and an essential part of the overall Go-To-Market team. You will define the strategic direction of our Enterprise sales segment and own the marketing and demand generation efforts needed to build pipeline. Your contributions will directly result in millions of dollars of pipeline created from the largest companies on the planet. This role is open to any location.
Responsibilities
- Act as the main counterpart to sales leadership and "CMO" of your aligned segment, working with the sales team to ensure pipeline goals required to hit revenue targets are met.
- Execute best-in-class regional and local campaigns, both direct and with partners, including Verkada-hosted events, regional trade shows, local webinars, and other tactics needed to hit pipeline goals.
- Execute account-based marketing programs on behalf of sales and demonstrate to reps how they can execute program elements on their own.
- Drive local, high-touch thought leadership and customer executive collaboration and community on the topic of physical security and the cloud.
- Advise the corporate and broader demand generation hub as they develop, plan, execute, and measure supporting, highly impactful demand generation and marketing campaigns.
- Work with top channel partners to develop their overall marketing and customer engagement approach.
- Collaborate with Product Marketers to build the necessary positioning, messaging, customer advocacy, and assets for our Global segment.
Requirements
- 7-12 years of B2B marketing experience with 3+ years in Enterprise Marketing.
- Strong ability to logistically execute on multiple concurrent events requiring effective pre/during/post motions and communication among cross-functional teams.
- Experience working with channel or strategic partners to plan and execute programs that achieve excellent results.
- Strong ability to qualitatively and quantitatively develop your understanding of the main personas that drive the procurement process and Verkada’s value proposition.
- Proven ability to act as an advisor and peer with sales leadership.
- Entrepreneurial spirit and ability to execute in ambiguous, fast-paced environments.
- Proven track record executing creative or out-of-the-box event and demand generation programs.
- Willingness to travel 30-40% of the time (1-2 days a week on average).
- Inbox 0 mentality.
Benefits
- Healthcare programs tailored to meet personal health and financial well-being needs, with premiums 100% covered for the employee under at least one plan and 80% for family premiums under all plans.
- Nationwide medical, vision, and dental coverage.
- Health Savings Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax-saving options.
- Expanded mental health support.
- Paid parental leave policy and fertility benefits.
- Paid holidays, firmwide extended holidays, flexible PTO, and personal sick time.
- Professional development stipend.
- Wellness/fitness benefits.
- Healthy lunches provided daily.
- Commuter benefits.
Pay
Estimated Annual Pay Range: $120,000—$180,000 USD (comprised of base compensation and commissions, if applicable). Additional forms of compensation may include sales incentives, discretionary bonuses, and/or equity in the form of restricted stock units (RSUs).
You must be independently authorized to work in the U.S. We are unable to sponsor or take over sponsorship of an employment visa for this role at this time.