Jobs · Business Development · Michigan

Senior Experience Strategist

OneMagnify · Detroit, MI · 1 wk ago
Business DevelopmentFull-time

The Role

The Senior Experience Strategist is the hands-on architect of integrated experiences at OneMagnify, designing how multiple channels activate together across the full customer lifecycle by connecting CX, CRM, SEO/GEO, web, social, content, UX, paid media, and data into a single strategic system.

Impact You'll Have

This role translates methodology into client-specific journey architectures and owns the blueprint design that every downstream team builds from. The Senior Experience Strategist diagnoses where a client's experience breaks down, designs the integrated path forward, and hands downstream teams a blueprint precise enough to build from without ambiguity.

What You’ll Do

  • Architect Integrated Customer Experiences
    • Design full-lifecycle customer journeys by mapping decision stages, identifying where cross-channel coordination creates measurable lift, and defining which teams lead, support, or monitor at each step.
    • Define behavioral trigger logic, including what customer actions prompt which responses, across which channels, ensuring precision, relevance, and scalability.
  • Lead Experience Blueprint Development
    • Partner with Paid Media and Creative teams as the upstream architect, delivering activation briefs and integration requirements that connect strategy to delivery.
  • Embed AI Into Strategy
    • Integrate AI-powered capabilities into client strategies where they create measurable advantage: predictive signal detection, automated personalization, and intelligent content orchestration.
    • Codify findings into reusable templates, frameworks, and methodological improvements that scale beyond individual engagements.

What You’ll Need

  • 5+ years agency experience in digital strategy, experience design, CX strategy, or integrated marketing with at least 3 years in multi-channel/cross-discipline roles
  • Strong B2B experience, including buying committees, multi-stage sales cycles, and account-based approaches
  • Exceptional communication and presentation skills
  • Familiarity with CDPs, CRM platforms (Salesforce, HubSpot), marketing automation, customer engagement platforms (Braze), analytics tools, SEO/GEO tools, CRO platforms, and digital experience platforms (Optimizely, Adobe, Sitecore)

Future-Ready Skills (Nice To Have)

  • Perspective on agentic AI systems, autonomous orchestration, multi-agent frameworks, or decision chains that move beyond prompt-and-response tooling into self-directed strategy support
  • Familiarity with composable MarTech architecture and how platform decisions shape long-term experience scalability
  • Exposure to real-time data flows, CDP integration, reverse ETL, or event-driven architectures, and how they expand what's possible in cross-channel personalization

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