Senior Events Manager
Strala · San Francisco, CA · 1 mo ago
On-siteManufacturingFull-time
About the role
We sell into large, established companies where claims are seen as a cost center and not a strategic business driver. Our sales cycles are long, our buyers are senior, they've been burned multiple times by empty promises, and trust is the currency that moves deals. Events are our most proven channel — and this role owns it.
What You'll Own
- Build and manage our end-to-end events program — sponsored events, owned roundtables and dinners, and industry conferences
- Develop the annual events strategy: which events, why, and what success looks like for each
- Own pre-event outreach and targeting in close collaboration with sales to ensure the right buyers are in the room
- Own the full content and materials suite for events — briefs, leave-behinds, and follow-up sequences — in close alignment with marketing leadership
- Manage event budgets, vendor relationships, and logistics end-to-end
- Build repeatable playbooks so the events motion scales as we grow
- Report on events performance against leading indicators tied to pipeline and relationships, not just attendance
What We're Looking For
- 6–8 years in event marketing, field marketing, or a closely related role — ideally in B2B with enterprise or financial services buyers
- Demonstrated ownership of an events program, not just execution within one
- Strong strategic instincts: you can articulate why an event belongs in the plan, not just how to run it
- Exceptionally organized and calm under pressure — you manage complexity without losing the details
- Strong communicator who can represent the company credibly in front of senior buyers
- Experience with both third-party and owned event formats
- Comfortable working in a lean team where you are both the strategist and the executor
Nice to Have
- Experience in insurance, fintech, or selling into large enterprise companies
- Familiarity with LinkedIn as a channel for pre- and post-event amplification
- Experience building roundtable or hosted dinner programs from scratch
Our Values
- Ambition. We want to win and push for the highest standard.
- Performance. We move fast, think in systems, and make decisions for the long term.
- Ownership. When we see a problem, we step up and fix it.
- Spirit. We operate with clarity, optimism, and meritocracy.