Senior Director, US Marketing Operations
Role Summary
The Senior Director, Marketing Operations leads and actively operates Dyne’s marketing operations function, combining enterprise-level leadership with hands-on ownership of critical capabilities. This role is accountable for designing, scaling, and governing marketing operations, while remaining closely engaged in execution, decision-making, and problem-solving across high-impact workstreams.
Primary Responsibilities Include
Enterprise Strategy, Operating Model, and Performance
Sets direction and owns the enterprise marketing operations operating model across brands and therapeutic areas
PARTNERS WITH FINANCE, PROCUREMENT, AND IT ON RESOURCING, TOOLS, AND INTEGRATED PLANNING
BUILDS AND GOVERNS A MULTI-YEAR CAPABILITY ROADMAP TO SUPPORT LAUNCHES AND PORTFOLIO GROWTH
DRAWS PRIORITIZATION, METRICS, AND PERFORMANCE MANAGEMENT ACROSS MARKETING OPERATIONS
ADVISES SENIOR LEADERSHIP ON OPERATIONAL PERFORMANCE, RISK, AND TRADEOFFS
Promotional Review and External Engagement Governance
SETS AND SCALES THE PRC/MLR OPERATING MODEL, INCLUDING GOVERNANCE, CAPACITY PLANNING, VENDOR STRATEGY, AND SOPs
OWNS ENTERPRISE KPIs AND CONTINUOUS IMPROVEMENT INITIATIVES
IS ACCOUNTABLE FOR SUSTAINED ON-TIME PERFORMANCE, QUALITY, SURGE READINESS, AND CROSS-BRAND PRIORITIZATION
SETS ENTERPRISE GOVERNANCE FOR SPONSORSHIPS AND GRANTS, ENSURING CONSISTENT CONTROLS, PORTFOLIO VISIBILITY, AND AUDIT-READY PROCESSES
Customer Engagement Programs: Peer-to-Peer, Congresses, Meetings, and KOLs
OWNS PORTFOLIO-LEVEL GOVERNANCE FOR PEER-TO-Peer EDUCATION, INCLUDING OPERATING STANDARDS, COMPLIANCE GUARDRAILS, AND VENDOR OVERSIGHT
PARTNERS WITH FIELD LEADERSHIP ON EXECUTION CADENCE, CAPACITY PLANNING, AND INVESTMENT ALIGNMENT
OVERSEES PORTFOLIO CONGRESS STRATEGY AND MULTI-BRAND OPERATIONAL INTEGRATION
SETS THE ENTERPRISE APPROACH FOR KOL ENGAGEMENT OPERATIONS, INCLUDING GOVERNANCE, VENDOR STRATEGY, AND POLICY ALIGNMENT
OWNS ENTERPRISE MEETING STRATEGY (E.G., NSMs, POAs), INCLUDING CALENDAR GOVERNANCE, CAPACITY PLANNING, AND COST AND QUALITY STANDARDS
Print, Fulfillment, and Omnichannel Enablement
OWNS ENTERPRISE PRINT AND FULFILLMENT STRATEGY, INCLUDING VENDOR GOVERNANCE, RISK MITIGATION, AND COST-TO-SERVE OPTIMIZATION
SETS OMNICHANNEL AND FIELD ENABLEMENT STANDARDS ACROSS BRANDS, INCLUDING DEPLOYMENT, TAXONOMY, MEASUREMENT, AND SYSTEM INTEGRATION
ESTABLISHES KPIs FOR CONTENT DEPLOYMENT, ADOPTION, AND CONTENT HEALTH
GUIDES CROSS-FUNCTIONAL EXECUTION ACROSS MARKETING, MEDICAL, LEGAL, REGULATORY, COMPLIANCE, IT, AND COMMERCIAL OPERATIONS
Education and Skills Requirements
Bachelor’s degree in a relevant discipline required; Master’s degree preferred
15+ years of progressive experience in pharmaceutical or biotechnology marketing operations, commercial operations, or related functions, or equivalent experience
Demonstrated experience leading enterprise- or portfolio-level operating models in highly regulated environments
Extensive experience with promotional compliance, governance, and risk management across multiple brands or therapeutic areas
Proven experience leading, coaching, and developing senior-level leaders and managers
Strategic, enterprise-level leader with the ability to define vision, set standards, and govern execution at scale
Strong judgment in navigating complex, ambiguous operational challenges while balancing speed, quality, and compliance
Able to influence senior leaders and executives through clear recommendations, data-driven insights, and thoughtful tradeoffs
Deep expertise in portfolio prioritization, capacity planning, and resource allocation
Strong understanding of cross-functional interdependencies and integrated commercial systems
Inclusive, values-driven leader who models accountability, collaboration, and continuous improvement