Senior Director, Sales

About the Role

The Senior Director, Sales – Specialty Capture is responsible for driving profitable revenue growth across NEP’s Specialty Capture business, including RF wireless systems, robotics, specialty cameras, and emerging capture technologies.

Responsibilities

• Business Development
  • Own and exceed annual revenue and growth targets for the Specialty Capture business.
  • Identify, qualify, pursue and close new business opportunities across sports, broadcast, entertainment, corporate and live event markets.
  • Expand share of wallet within existing strategic customers.
  • Develop account growth strategies for priority customers.
  • Build executive relationships with broadcasters, leagues, rights holders, production companies, venues, teams and agencies.
  • Lead commercial strategy for complex Specialty Capture pursuits.
• Customer Engagement
  • Serve as the senior commercial representative for the Specialty Capture business.
  • Regularly visit customer productions and facilities to understand workflows and identify opportunities.
  • Partner with Production, Technical Operations and Engineering to develop innovative customer solutions.
  • Translate production challenges into commercial solutions utilizing RF, robotics, specialty cameras, remote production and related technologies.
  • Represent NEP at industry conferences, demonstrations and customer events.
• Sales Leadership
  • Maintain a healthy sales pipeline with accurate forecasting in Salesforce.
  • Lead commercial strategy for strategic pursuits and bids.
  • Develop pricing strategies with Commercial Finance.
  • Prepare proposals, presentations and business cases.
  • Collaborate with regional sales teams to identify cross-selling opportunities.
• Coaching & Team Development
  • Coach and mentor Sales Executives and Account Managers.
  • Improve sales discipline, account planning and pipeline management.
  • Support onboarding and development of new commercial talent.
  • Share commercial best practices across the organization.
• Cross-Functional Leadership
  • Partner with Engineering, Technical Operations, Production, Product Management and Operations.
  • Ensure customer commitments align with operational capability.
  • Provide market intelligence to influence investment decisions and product roadmap.
  • Identify emerging trends, competitive threats and new revenue opportunities.
• Commercial Excellence
  • Operate in accordance with NEP's Commercial Operating Model, consistently adhering to commercial governance, sales processes, pricing discipline, account planning standards, pipeline management and deal approval requirements.
  • Utilize Salesforce as the single source of truth for all customer, opportunity, pipeline, forecast and account planning activities.
  • Maintain timely, complete and accurate CRM data to support forecasting, business planning and executive reporting.
  • Ensure all sales opportunities progress through the defined commercial stage-gate process with accurate forecasting, documented next steps and appropriate commercial approvals.
  • Champion commercial excellence by modeling best practices in CRM adoption, pipeline hygiene, account planning and data-driven decision making while coaching Sales Executives and Account Managers.

Qualifications

• 10+ years of sales, business development or commercial leadership experience within broadcast, live production, media technology or sports production.
• Demonstrated success winning complex technical sales opportunities.
• Strong understanding of RF systems, robotics, specialty cameras, remote production and broadcast workflows.
• Established relationships across broadcasters, leagues, production companies and sports organizations preferred.
• Strong CRM discipline; Salesforce experience required.
• Extensive travel (approximately 40–60%).