Jobs · Marketing

Senior Director, Pooled Plans Product Development

Transamerica · United States · 2 wk ago
RemoteRemoteMarketing$200k–$225k/yrFull-time

About Us

At Transamerica, hard work, innovative thinking, and personal accountability are qualities we honor and reward. We understand the potential of leveraging the talents of a diverse workforce and embrace an environment where employees enjoy a balance between their careers, families, communities, and personal interests. We appreciate the uniqueness of a company where talented professionals work collaboratively in a positive environment focused on helping people look forward and plan for the best life possible while providing tools and solutions that make it easier to get there.

We believe everyone deserves to live their best life. More than a century ago, we were among the first financial services companies in America to serve everyday people from all walks of life. Today, we’re part of an international holding company, with millions of customers and thousands of employees worldwide. Our insurance, retirement, and investment solutions help people make the most of what’s important to them. We’re empowered by a vast agent network covering North America, with diversity to match. Together with our nonprofit research institute and foundation, we tune in, step up, and are a force for good—for our customers and the communities where we live, work, and play. United in our purpose, we help people create the financial freedom to live life on their terms.

Transamerica is organized into three distinct businesses: World Financial Group (including Transamerica Financial Advisors), Protection Solutions and Savings & Investments (comprising life insurance, annuities, employee benefits, retirement plans, and Transamerica Investment Solutions), and Financial Assets (including legacy blocks of long-term care, universal life, and variable and fixed annuities). These are supported by Transamerica Corporate, which includes Finance, People and Places, General Counsel, Risk, Internal Audit, Strategy and Development, and Corporate Affairs. Transamerica employs nearly 7,000 people and is part of Aegon, an integrated, diversified, international financial services group serving approximately 23.9 million customers worldwide.

About the Role

Responsible for the pooled plan product roadmap and strategy, ensuring the business has short and long-term alignment on pooled plan priorities, including technology/automation enhancements, marketing strategies, and service model updates.

Responsibilities

  • Develop and maintain strategy for accelerating pooled plan growth and service model for all pooled plan product types.
  • Collaborate across functional areas to understand and document model gaps during RFP and pre-sales consulting processes.
  • Analyze market trends, data, and competitive landscape to discern pooled plan product opportunities and translate market conditions into product development or enhancement opportunities.
  • Make and socialize recommendations to product leadership and internal teams on strategic decisions, including product features, competitive positioning, profitability targets, sales goals, and key milestone dates to ensure alignment with overall product strategy.
  • Ensure product ideas are efficiently sourced and prioritized.
  • Work with pricing, marketing, sales, and operations teams to build a strong pipeline for future product enhancements.
  • Lead the development, design, and product maintenance of large institutional PEP relationships with a focus on ensuring the plan fits the strategic objectives of the organization.
  • Collaborate with cross-functional stakeholders—such as distributors, Marketing, Finance, IT, and other key stakeholders—to recommend product features, competitiveness, profitability, sales goals, and launch dates.
  • Provide reporting and updates on the Pooled Plan business and ongoing initiatives, including profitability, strategic positioning, and product landscape.
  • Act as a retirement business subject matter expert (SME) for all pooled plan products, including PEPs, MEPs, and Exchange plans.
  • Foster a culture of collaboration, transparency, quality delivery, accountability, and continuous improvement within the team.

Requirements

  • Bachelor’s degree in Business, Finance, Economics, or a related field.
  • Twelve years of experience in retirement services, product management, or financial services, with deep expertise in pooled plan products (e.g., PEPs, MEPs, Exchange plans).
  • Eight years of management experience leading and developing teams.
  • Strong leadership through coaching and performance management to ensure team members deliver excellence, grow professionally, and consistently achieve strategic objectives.
  • Demonstrated subject matter expertise in pooled plan design, service models, and regulatory considerations within the retirement industry.
  • Proven ability to develop and execute product strategy and roadmap initiatives, including translating market insights into actionable product enhancements.
  • Strong understanding of retirement plan operations, distribution models, and pricing/profitability dynamics.
  • Experience leading cross-functional initiatives and influencing stakeholders across Product, Sales, Marketing, Finance, Operations, and Technology.
  • Advanced analytical skills with the ability to interpret market trends, competitive intelligence, and financial data to inform strategic decisions.
  • Track record of successfully managing complex product portfolios and large institutional client relationships.
  • Experience supporting RFP processes, pre-sales consulting, and product positioning efforts.
  • Excellent communication and presentation skills, with the ability to effectively “socialize” recommendations and influence senior leadership.
  • Strong organizational and prioritization skills, with the ability to manage multiple initiatives and competing priorities.
  • Proficiency with data analysis tools and reporting solutions used to track product performance, profitability, and strategic outcomes.

Preferred Qualifications

  • MBA or advanced degree.

Working Conditions

  • Office environment.
  • Moderate travel (10-25%).
  • Travel as needed for internal meetings.

Pay

The salary for this position generally ranges between $200,000 - $225,000 annually. The actual starting pay is determined by several factors, including qualifications, experience, geography, work location designation (in-office, hybrid, remote), and operational needs. Salary may vary above and below the stated amounts, as permitted by applicable law. Additionally, this position is typically eligible for an annual bonus based on the Company Bonus Plan and individual performance, at the Company’s discretion.

Benefits

  • Competitive pay and bonus for eligible employees.
  • Pension plan.
  • 401(k) match.
  • Employee Stock Purchase Plan.
  • Tuition reimbursement.
  • Disability insurance.
  • Medical, dental, and vision insurance.
  • Employee discounts.
  • Career training and development opportunities.
  • Paid Time Off starting at 160 hours annually for employees in their first year of service.
  • Ten (10) paid holidays per year (typically mirroring the NYSE holidays).
  • Be Well Company holistic wellness program, including Wellness Coaching and Reward Dollars.
  • Parental Leave: fifteen (15) days of paid parental leave per calendar year to eligible employees with at least one year of service at the time of birth, placement of an adopted child, or placement of a foster care child.
  • Adoption assistance.
  • Employee Assistance Program.
  • Back-Up Care Program.
  • PTO for volunteer hours.
  • Employee Matching Gifts Program.
  • Employee Resource Groups.
  • Inclusion and diversity programs.
  • Employee Recognition Program.
  • Referral Bonus Programs.

Inclusion & Diversity

We believe our commitment to diversity and inclusion creates a work environment filled with exceptional individuals. Transamerica offers a wide range of diversity and inclusion programs, including company-sponsored, employee-driven Employee Resource Groups (ERGs) formed around shared interests or common characteristics of diversity. ERGs are open to all employees and provide a supportive environment to better appreciate our similarities and differences.

Giving Back

We believe our responsibilities extend beyond our corporate walls. Through the Aegon Transamerica Foundation, established in 1994, we support nonprofit organizations focused on the things that matter most to our people in the communities where we live and work. The foundation combines financial grants with the volunteer efforts of our employees.

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